Mobile
January 23, 2013
By Tricia Carr
Precision-cut crystal marker Swarovski tapped consumers’ interest in image-sharing mobile application Instagram by hosting a contest to mark its 1 millionth Facebook fan that was a one-week sponsorship of digital image competition platform InstaDerby.
{"ct":"F2HpfcE5500D5eXUwrCyEmvm+SbVoMbbZUqj6ODzBbeSHW7ZeoVL5iUE6DdjURAtxsB7yDGREglaKO+LDx7YnmbH7pLI7kddos\/iTV5PIudQaGTM2X9FBYA6YjwBzVGGe4bUwUGBxqQXex836QobhdiFFlM8LQrbu56UTbgEMfZGmOLNE\/4+T9Y6hGlrclPU63LxCQw84eKZG6F\/RHIV99cE280+8D1enoJe34UGdJxjJh2W4CH3y0h8G\/iY5pd726qt9BYvp+ClqFOge6eOdc+pG4MU+7+OwqoULnu4QWdp\/8HQb1YEeys2eRep7uDopRuINnj7maGdMCpNSR\/HW\/7bQC0A2OF9\/gNyLf8YxDA3jxaYSwVsD4RrT4c3krIO\/hY4l2jUkBrIVuKHu\/ndQ5fdxMWS+KOY4CPgLXutgDlTGeV5yp5x80tfoFkLwOBnzXHvX2IHjm2Zb+BZlAstmOW50\/9bz59qMXNKcuIOdRcObZCNONkupwLtYMxvjbtW3i0eXm\/TtAHPcC3Ow0jLL4B9KB9XOAnd2C8+YjuKDLabdtsXPVfSRVg17pLtsNSbaLSsCqEaPKxSoerqTwJJmVIu+5cTLmMJzbIfuvWq5qje3SmZOPwIN6muprxDZOfoTRq5lpXc6m7VAmJKyrSS8mNtyMPWwgy1UOK1Jn0CsWthr0ezSk\/poKaBgXQnvGo5qYwJAJc9EaDjh4bob97CfCJuZ9EU5Ah8nO1WPo1ecTJYZFbbECT6Aa8u50vADxsdpZoPJ7nWqeSzBUtbUiUqVgN1inSOmEGcZCmjervERoZPef+oDzPzldH5tEK\/wm4+DQStlICZNUH\/2dT\/nl5uhcl8EBHtNsiLSWOBqxxUX6RaacVzbGGU5BM+5ooyjpELOjvjd1neJsZubb6ugDeltqwmysOkmj2NoYlG1FRVzhTUQtVAjMXLN\/RfFRy3tT0Dem8KFKewls1Cc5qpXMMjm3DKmsOPAiqU0ESp6mxBM4NweN1rmufvQvz\/sF6TbdQ0lAfj2v4fX1atQK\/hHIAfEzh6+7KalxM2WV0juiIp++zxCzQKsayPcsifF0d6HkkdkWC30tE8uV6MX8PDfxZylMN\/XYeDHGX413iMbBDqi6WBfNLVB8QOoLJsltv6Ti95EcENvdo8ok3QTDd7EfQtsxpuu3U\/kk5v1miIvy5KHWsgFvgQM5w9PfODByrD2ZKpLwPTjKDEiw2dmWknENQSPdtMU7P7w0jKo2T3k1HMe\/6we9WV2Z1nfFRLtznHo5G7NEK\/7UG9Ft\/v\/jO0uZ8un25VveIzVPH+AstneEgvxed6W6dJKp3rS\/4SKVr85mzFbq4e3nOjNmxT4pgkkJCfkfpxfO5lWaWIsIzQZ\/GzdJX0twOa17aRzuUJy9OM9k5\/B\/6f8AoG6suhAtkj4Jn\/gvPRMXF14Qbr9xSiytZpCz20aO\/yng4\/dQOsV6u3z1iVzX5xm1WxqMtmTmBQqq3qQ6OqFkuZofjNJQWdDgspp8n3tXNfRRMG7QIJb5Vyjs0fcCIpv8SFFACdduEvIRu77u9p6l3fB5uIR5KSb9YZsgjSL+bpV1+RbQnb1XypY4pBUPbLrtghH9VnbcXI\/4\/ZGBcfORs29AR2iduCwPlMf4HtYUIw9wBfPPSUEVpvUbaPzCnLwoza9IW87bI9BKK2rT2ErQkVQ\/W74Gpk6WtR8DBsU6jfhh+G\/u4FS9qYtTAD7wArlbP57\/Jdp3yHPhRG4RERMBx1FH5M3O65mcRV0uaFda\/IeiixgZ68TLtvw5J\/khZ2Nbea\/V8y9ARcBDnYMoWDLbMaM8ZceAquJsde6pLeoUMXblHZJ6qe1tXtWm2\/ABu+OUCzfq8rIjUZdp4kGJF3n3mUSeuUhN\/Xve6NulYZ1VpSqdhSjI4ofsv6ejkBvDI0XdHoVH7pa0pI6NqwRCIdomkE5hNj5kpT0FG6FxWVdYZzpZqkSAUtpbh8VTpE9QPgaNHIPTZv2RyL4DFVeVaO0RRNb68BZ81YbGcuZCaoAb5jkZya1BY5NLsTjjy4ToFopFwtv6hOU+cZfmpyBgMTuhxMWMAVIi\/DfCBpWY86wRzrEut0rW6O5KyA7TJHFHePgmileypePPTBlZ1VsNEf2dzlEx705GJkym7axY61ExeIMIE3rHZkftDvYNPeubmYWEI\/4v8VjXsPoxLAfcEfE0z4+JwRP7edVRS6mNUl+\/c+1G10CaGtJHQRRzjNeeqdqBn3LTEm6W\/aR0UWU47zf5Qmd4OzDBnA4bzFYJuIub2sqFyOl6642xQIS+u60W1FRjYk5NY5WskHUxtEnmkKm3drheKm8O8uBhDctHyqhfxGlySDfC21KNwfDFSK8zx3N5SSSY3nmI2fI\/FjY4hqszVze1zw7\/Abjr4B+ymF6Ze6scvoYcvcag+DdYDCUhLmyeQGywBs9M\/1VfmWpjhAw1uAuBgqylg6wI3eZpp5Aymbn7ct9ffbKgE8YjHgh9FMTv3e002tgob4JJU7sKKYYE6y8O2BkY4PNaZif8Ns8AAbyQuY1q4Kha6OP8hUWU3mQ8MCxLYojUUKW\/cig\/dxrbYcST1yEubYcp9iRtzFs23jhw5+BR\/a1S1COofzkTsdiCyfGf9ns1savGkafEeKgegfRM5vZP\/k\/Q2yYx0Q43P8eaiP9KMl6nZSpfSqVHslOfTx94em8sKeSY1ddp7ZDOLlezoRwllEgLxixmg3L3aOmWuT+pGs8+6x8ze93QNQ5VHbZ+J79VfD1Vh60J9b\/4wKkcJlYBCgyhYBTTu5i5oEwM61XyXYs6NpdNvk0iARY6x7qZJTxvShJ\/gyhu6LKVkuYeevlzrfBH6Cu6\/nOmGGYnSg1Z2IYkQMNcSogWIXUkNbADoLB1cFeBxBSPCdSZ1skMuPHj\/IUEDnoSvChBrh8PB9MnVaFmO\/iXUntBSJ3GihXgVZsDsSqxrTvaO69zYEDcoeITJ4abT4MnMQGkjhO0nMuetiTeqHFkHaDZCfdhf3UwQV8M6WiNuYGwbPBrWEwdQxqg5+ma\/m3rbJAb9C2TA+i8X6v2zxeUYCtOS\/lZDP7WqsyuxuEYMP8fJyUNhCIxVFmAbXeNw6prJN4y4ohobJll+NYBBqTQ8jKZn1KIieZDW7dmnSHkCVrl+1M1MKMstAoOeYs5bO6hNi1GwZWXt0S1NyMXGmlhSqwlRvCJ9GDbh+PMZHT6qguvgX2Ej5XdNr+\/fVLi4mPq4dTSN7fGYj0YhDDFEgcEF9hEFDV\/rG0ry6ceno6ZgqpKthsfSUgWHDfD+10pvqi3qsfLoaqrYxDiKW6ZRDjKLJ+4cDXvxRGX8SdF3yruhnpRa7OkBr7EchL7NQRsMzkIf5wPV8gRpca3iGGvz4be3\/WXZkDvYvjABz0MwcOk5hFloDljOYE2GcyMg9K7K3xXyMeLPKwogsaWqNb2Cq9e1\/8XM4NisgeUlwyRZoPvqT5eQ7KL5yZjmybeB\/3x+n\/Dhjf5tiVJghtJd5xSiN+Ak6B25P+Rm0RSEQ0oSP0q9s7CHsNMMWU\/Hdr8olDzHO0MM8O7I\/jHOnwWUJmLKFXfsseRboTgsJswxFy\/rubdRiw+6laM6lK66A\/bHVb3PB5T99EsCZsJL7yHgaXoM+JQKSOWwp574sk+YtcHkBpGS2khkWzBeLypcBlO2JxO7boeUDwy5AwN5OElxjfwdBK87CuEIqYHvCPjKcKbA3vC\/CNuaZaIW\/HW3rJNupeUlIS6x3fv2fMA7O1EIM+kLGwj4DO0nvW45elJul9Jc5jviKEhc4TJXhB8\/Lxdn79lfXiq+O5oxRfiUXlGGfdv76\/t2P4Ld+1aKgUqqMoZe2IAKJuEt3c65GHi90pQf8bfgUayyurwRCcZb5ZVE+46GL2p9waU14wU\/O5ik7VI92RspODHbei25DQaaNQXB3yljRw8j4Msrtxb7U4I4ZDcBrwORuY6p72EASLtgDN0EDu\/Me6vlCyAixe+ICP\/5echN4QHnGZUkjc0nUZTAc6C\/F+hEOsKo1ebuhJTaQcO9eRQV+Q33EvWe4px1+rgNege\/Jw2SAN2q8HQlurlFO31v52IumrTghoiBjnez3bjt1htewTQGKwo\/CPN\/6dkDHTWmmewpyOCKf7McKWYKPvq8o5Lx3rr0syUWHeZp3c1CiKwDHUR9mRdjFZBiCibYA2gJybED0XnwpETpv7tUz9foF\/fKO9gPXHWC3Z5pnuVNtWPX3C1mm1okvu5KBFxKWIO1eH1jtZXjckfS8YN8YksBTahyjXksourt9qwDaF1tEkodwP1LD6+0WjNHMo3KnNRj7pw8qV8FmFb4dZ++3Xpwyqnz9lRt2XAI+mj1aFEyThdskr0lcDSAMAtyCuDEvPJBCqEBXsipyO06NoI3JYeGUt6MmSiHFzojTWFPDZNKO7EmO\/U1rVnu3WD6500+E0mMoI5T5Zpef4XiN0jX4S\/K0YtL082dcJyA2ZCYpdp5RjuVwjB8nnikSWC\/FVtwgbkmZ\/FBwvgZBKMoC4efKVHVYKwpZOkm135dKOfEh9fU+ziDm+UqdrP71tzJGXOEsitn39YPrAap0LY5VjR3NzzFQUpUg5yfUBiXx2KPibxKVy\/+56rkJiw8DyQEfS4tKCXdu+YVwQxL1KF7arMARQKnzc9FSc2aF1OkR\/ouC5Ss7ylupB5RbuHo8mgluKu8otAA+mOeemX48ikX9B3aA67fA2l\/bvwWet1HpSvrSZ\/q4SqKKT4dZFpO3zjYiBldgDYoRHAZZfcCa+mjlg9\/xP4VwaMB3D\/\/B2xmvzElwQ9s2zw79nE3F3wrPjE2TzScUxoNy1iNhbXsNDKb76UB8Q8wQbnUJ7dfJjPFrqqWZHTWQ0UsgTHU6lD4sJusW2ZDO1aO9tamt69m47se+Y5RkXxivVcLCJXrlN+npwYr2RB+es35Ic13RW7X150uYf+0vUkvRtT6UXxpv7dSSj3yWsNtI3iQpw5zYvnNDVIuggcKlk591HDGQ4iJbL6Mav2kqLDw3QR5h3ulFTNL7S+IzYDwjfIS80FMC6\/8DqxqFcvk\/XImFdZeEpc\/odsVPwpGPTDYpu88bgt\/WAn3EZfmtPNUYyG8mj4oYLRA7y+BGxeyGY2\/iC5nFDMG330WhfdEz\/GwTDKaz8Y4CsU7SXE+RxNZ9kg72QdrQFXADo+S+Sn+uBl9PaHddmokw+3p0dFxsGDtJB97Hc+JQwtq\/eZk0Y0Rc34TnNHaSdMBNcR\/fK8rhEcWzTYqvRdh4UZ60lKY7e7zQVzLCyqySPSd3XsWf0BpZp2fZIbziVXHDa1TrOabDqHreAeoNIoa6WQhGv4ODc3e2RAy6aBxIHR1dDIP8L+y9bB9zgPptyBtEzSYmIlC9MP0gCk\/0F7WA\/XvArN9z2EwHJjOLl1Up2JhZ7G59OgJE7FuJpaPXhAiApCeXdmb0D77BsVeUsx1coN4z9ClCbs+RWqAcAIZ5GEERbBvBtC2WoZAbxpvYWB8jfInFIAuFtAOI9Rh8c930b7kDgfWKSM0uCLKrDDA35B4SnGqNzc5ATC6RdMH3mYvC9ALXnmE1q0erzNEoqbDzeONbriVJc\/ZGmmxjo+NhDzcfnIGs+BEIRkVW6LdzBt8KYl+MmTgdf2JGbFciQ2qS80PltXKeqs5dwbXQTWUqYvr7XDIoZg+d5100fJ7654mQQCbI2riZiHMODgdCYCpoAyTdIUlFiJ4EQpgMZsYNXHpi3WwCtOwqug9ODh2P3xSK9WCeiKZL9OsjsyoX0QfCczzH4tEjzjPusXTh4kIjK7QEtF3jbAHtZw\/1b4M13\/ZBb5NRetVflLyc8zwNmV73\/+fs+vsc86K3rsLbySKhzFTh7jjkmL9kfturllMHwu9L3ZPlBixlBIv4gJ2YPx2kFJjn6A\/sczMhonu\/c5y\/VFLAvgV5lOiBqkKQo\/QgCgYw8x\/jvb9zQCqQgE+\/VwypPsSKiKSV6VRRNmd8hT7\/mW5+L5AH+OJi031r3KXVD6dMNKlkMeupx2FA9N24uWEYSLDUTAJiMSEAC9FHinMd3+3eiPDtl+ZgY6Tr7B4XGGeEb+C96vgcdHNl5EWnjf8aO83NNUC6\/l6EYvSqTFhvzHMcDCWxx3YjG6BcjAsshTqBHxALUDrCBp9eClzc5sUf0leooMzrcHNWgZoWLod29MqUtDDuibOybzqmxYvJQRlW4We8lQO1jtQ07LurmDqCsQh5WoAfo6tdkwkq4pdPfd8fCOt8KqdJp3yGp8yG2L2tGCKBziZW63Fk7XmbKJh7ldJDhvVjY3YTrpgtgpnmIoXbRidDLItIB6VVrJ\/yqHJM1\/n5Xi0hXBS+16C1gDIwsXEe2v4AufB5g2EBwXVMdQUYGSQMx7CG3cHPK1AfXrZmJCFdtYCkprTJJLwrLoHjxQOjyBQklgVpWYDWs4BqwizDTm4pMafW8QBLp+66DyAi1jNwK6NsDkdHQ6ib8xU4MgaNVTHr6aANj3Ljrvm0ExBO7V4Oy+0LwmJC1iroZCZRV5JSi7RpEALe6aJBxWFDaULEs131cD43FHAz+wArDzAIpDyYpVpRuaJjPxQh7CYF9L7MaAN9r1xKOTXISJMYVFQfGA08BzVUhP5Auu6HRh44Timpmw5RpLUEm2h\/1VviMY2E29QO6CiSqNLoiFBm0ZmaV6tRenVqExjziW+\/Jv260Cfc9FlJorM3q2KcwLfRNSo7hm0DyIHHQSP7SfF1HMUqXV4aRaCoiNr1vuYGuuY7vogmNWaef3ZDOfPAKQC6ZDfwqyl4vthob4i\/NtgufTLtK3zCOamFWbQ1r3X1PDoBU0xkksmiaedjzw1uxo0YAj2e67rSHLSNqOYP3vVuyYPA3dSW06WEbHKaDDWTxxQ5gWagIg7aKzJJhk1n8UyzI2yJAbbsDInRLYJscPCHK7PO7JE+5BwP67HDk5wf1ugnp7D0xKZXNtNWHM4xjoeQE1XFQPYKBqmYEJ4dAwptyxnVjj5IxRaJ29unP9qDxcvxc6m4+ttGbA1HvA23KturudIsa4tipqKAmZJk0zN5zJ9CWCrBgRU2hjJcfH8k3dnOaBKQM3exRcGyWFTjTLo383yCD8roDOvtaHD6WRAY2REbB4sl29zXAnzH1HAu\/7Sz8Jla9NXvnnciLVkBf1NZtUExlWjS7SdLfZ+uqelWHj4gLo+JN6LIL1wINpUne1xvTnPb5fg0YWAJRX1q1PyrdRO0ZQtUctOjH1tZTJa63bLSSAOccj2GM0FTEq+gCuC2cm5EDZTMg3hGtugxFHazm3pNCOYBtcZQEa+keZZBX13R\/sZk\/IniSPnhdSpUrlPRBlH+x5hB1P+0yPKajTVuMTJHPNsZMfJlMEVmpCEr9lKzgIPjxPsv4Vq6ZrNcJDDRjAdf+StvrgKTnIsDK8UKJ0XLBwKvA7zhwrQOi8HoNrDQO\/z4bKq+Ib7RbCd9xRapXvAz8\/eIfGALeuR4RzPuYWWqbpO0MAAEkhCrpVaflpCpMScXKuiFVRUz9gUEGLEN7N3LJkmyImdj7nPsjF8qxQCxNMe2+dA+WKD6pm4mK2JPrvpSivW+eu0qmUJ2m1zysUnBumiWpqQBWmW4QyAiJMLCIHEelvMm\/55aKguL8+DlUTooCPw4NidD5ufACmW7rU8nKUvvDNsoW2M\/VTP4PtcJKZ0dMK1TPGscDeBl0xsZBB3WLL6oebQnSwV2rBPgPDjS0Q0WgOCmrV9uy0jLA9lCKJbok60c\/rH2uAWgS0XolOxFEYl81O0bzeybUA4g7I1Z+j+MKCPp","iv":"81331db5451915ddead817ee896d964d","s":"790051284caaa19b"}
Share your thoughts. Click here