Brands are embracing tablet marketing because it enables them to engage with influential customers who spend less time on PCs and print media. However, for an effective strategy, brands need to make sure they understand the difference between tablets and smartphones.
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R02B9GewJL9oLgsjeM7rAfIBNzfU\/vtup2tfjglNsY+gI7WhfhWybzerGazaSv6S\/a2\/JhO\/8PbN4jXcvE5fzcerkpm3MiwL9DHwRZy5kHOrYslKwhTwhmAcvnZMFCBSfANmh2bdWHje+kfTW6ry2AZswAI2qUHeJJeljL5GiLXfg+zaIh72iV5joHsmGCY0S+IYKOvK+sBn1m4I6aYewIL3a4hyAPOXUf3ec6ZDbduMlpEJzueB5sCr+Ycu4o4wb+w7GDelZlKmpHOb\/YOFMayk0uG7MxxAmm4z0YZQ2K4lm2DgVgOOANl4vGUCkGQMHHf83tyWVrS3DLa7wiERodB0wXKNS1Fq30LljLg4xgGlKRSwFFtyjYrqQJF4ecBBzyr1rUQwkiD\/lfnnKs2JTxurIED+y+c73VkASH65eUJjYzaYEAmd4SYxCm6jZUcMTQ5pSwm9FUPNjB5KU90emqgO9po8m4rv\/ULNTknJb3HSI5BZ9VGxURFzWRBta0ibUQwckFilCX+x1f95ZUWOqHSwnlnVO+Ycip0dDqAd0ogNiF3ZOOBuI2C26a6VlY9lKkUolIQv2eMQ87pgTKXARt7nmvEqTOVKWKA0gPt9k0QbnB93OT1ZicYWaoaspfEumupckYeefPQrT\/fgA6mnivnZZiDbtN1U7GyUkQsZm6kqh3j5jAmVlFZAupS4iHJlPAL21bBfvN+I0kYIvhJVsHFrfhKp\/abjHF0gQNLkG7sLiAb7bKimAZKALi3DN5nn7PTmCoEckNy1pwuqxsx2lxdM1eYQuk6EctzQGFCgn6qiaMdK9RDlLLEefjnVK41FLWbX+\/SxmihORsfYU9Jg2Z3PxGUn9+2phaJH1B3GFT5UDg0ufKJGNgZwaPdP59zL4gNByO4c6+42aLfEyrQVECQ5o9vA1HVDSaGeeNTXwS1Hv5H5SczPYSatyCxWhn8+cYaaGPYN\/w8QqQL0qzDYHYPj2DESqHhVEOzajoVW5ZNpYBTVQ1Q6AV\/nSFQfY3Cjk2HqJ0XF04yH44POFZ86Of+dc4aPvsAQwKlYB47u4Zy9QjEvqdYaHWoBxUCy47v2Z\/Bl51stJZFZ+MeG4Pc4FwaPq3bVBMJBKeVRtBRofLEwIr2n\/CuSa0emPVCVPwim11vnHHVD1HqtLM2OPOk2QWqq5JTItroeD6S8ufkLSuAWH3SvFefNgaN2ndNVU3X3El1bCW\/nuMfoJTxnBafnGg0VLWrpO+f58b00a54ZMRxFMWtPQuaOxqpvINC2E2ODWzokMsVHvI+dh9bMYcgtU9R+2uMDqaByKEh07yIAYjGsaQ4ZyZ7\/maMfmjXuPxcOzhrAWFzc\/gqnJNxShN\/A+NTaUpfjMGlbHgNmqVxTANezldPLgHgNNoLqf2nCq0D24MMJW8kF4NJSFVpdZ8\/0\/VowcBtBsc8HJP9X6egi90YmUc7DTDuGWTq5bF1utiHrFOKENvMI7+5uoSjTTDqUtKNI5RwW6Os\/6ffgYawX8HydpyljWX7tb7J5\/pkJT8FUzp7RvZa8bBfqzi\/U4m6eKZ3bQiZX0LpldoJUBEGLgThMd3ZJTuR9D3CDPTYDzmzirxi2uGUhVp083bJXyj8SZUeVcXZkbaFHa87zNT857xMyDFmSig+c7oBfMSd2njgwl0T+c6FewBjVDJT19rVdNg0VSfUx1x0DgXzi59kEvIx1qQE9wOxKodahvh4NCU0aActAC1TshcsgtvN+oGuxokwUf7Sr4ESkL+l+jlI3QXxXBaM9iXFaWwgqx85um\/glIYInBNUkI7rCjhLh3J1fkohM2worVJDMiZcvb2GGg4W982h6oSFhNkMMvjMx9o6hw6AInj7ahsZsguceqdj8k9l2Oqv+D09aPX\/jXcahLZzNBXQYihCiQP5hmsYs3NH3X5BKGuDVko4zZxWXpTC8JVmpAt01NkmkKmBBybX5pTDZU8gXAP\/LSpu6B3BObCvYmNf4hSkyTu5M4\/BOP55VP56MjlGo5f4YgXcfiTrsUZmHf6BQyk05SoZl1uPwOcZUm232mrvsuf1i2x7\/yhPj2v7523D+c8BwdnycGHmTPepFbG3t5KONvdoz5242pKT+WKoPYoKzRe0O+iK0cpmiV1uCaBvB6SSBMyZkazOj78Hjw4YUmjTk83no2dAcM08OVPnSArEV044ezZ9hY7m7xmlNCKxxY3TDIXBabfx6BQFavf1jAW57qiohbSobe06EvqoDuNgNAJfml22Q7qVNkYlEFT6doG4X7\/\/lv\/Wa0+FAt\/puFkVXpdyKdYofBjnSo5ew2zJ19XkqnWvoXedCeU5b4f5YfHbnFn0H\/590dlOcBWxhCajQilzNJePGWoWLOsGbkihyAOyt9gcKVtT3ICw5XYv0VuJSXeOmXhGMCsTyyqHFQPvi1J4K7xhlpzKlxUENAW3v9RHXYHthYmJ16gnhggzXGuroZQn6xUzbzOnvEvfn9zoehIcsvwbFK7EB4shtXDP\/g8s1TyBf4\/2M9C\/cl24qV7T0H2I1EAHHNgVrAuDA5B0dgGTmeWM9VpVZ035Uom2nUS7HzFsXnrgrwcqRo02Jxf8w5ZyhG\/0DHJ7fgD4lp5MLDaBbGa494YpUfld2R17hPh+BA1KQSxl\/9Ql557V79qPVXecrgeWf9xEN\/+ljyZDzBCMzt6wn2wDN327qmLhjsDqto\/4k7myX4M\/A+g==","iv":"983c1b6567a2a9fd74d621102868160d","s":"35dc87cf2c94d012"}