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Tag Heuer puts horologists in driver’s seat via NYT VR app content

March 28, 2016

Promotional image for Tag Heuer content on NYT VR Promotional image for Tag Heuer content on NYT VR

 

By Jen King

Swiss watchmaker Tag Heuer is crafting a legend with the help of the New York Times’ virtual reality mobile application.

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  1. Brands cannot thrive without sustainability: Bazaarvoice
  2. Day’s wrap: LVMH, Prada Group, Richemont, Facebook, Macallan, Chopard, Natural Diamond Council and NetJets
  3. LVMH, Prada Group, Richemont, Facebook, Macallan, Chopard, Natural Diamond Council and NetJets
  4. Most consumers seeking a “third space” post-pandemic: Accenture
  5. Porche prioritizes performance with Bill Nye the Science Guy
  6. Day's wrap: Kering, Tiffany & Co., Balenciaga, Maserati and Mytheresa
  7. Repurposing Instagram for TikTok influencer marketing campaigns will not work
  8. LVMH, Prada Group and Richemont partner on blockchain consortium
  9. Lexus taps “modern leaders” for insightful LS campaign
  10. NetJets shares global sustainability progress
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