Italian fashion label Etro is suggesting what consumers should pack as they ready for trips abroad.
German automaker BMW is appealing to the technology-minded readers of Condé Nast’s Wired magazine by sponsoring the publication’s newly redesigned photography hub.
Italian fashion label Dolce & Gabbana is transitioning its Light Blue fragrances into winter with a snowy seduction.
Marc Jacobs Beauty is proving the apple does not fall far from the tree with its casting of supermodel Cindy Crawford’s daughter, Kaia Gerber, as the face of its latest campaign.
Kering-owned Italian fashion house Gucci is heading into the gardens of Rome to prompt holiday gifting this festive season.
Time, Inc. recently closed a multi-year deal with the inventor of outstream video to help monetize video advertising across all of its constituent publications.
Toyota Corp.’s Lexus is inspiring consumers to dream big this holiday with a campaign that brings out their inner kids.
It is no longer sufficient to just count more ad placements. A wider, holistic monetization approach is required here, with some greater focus on cross-channel expansion, mobile strategy, native ads and offline marketing channels.
British luxury goods house Asprey is taking consumers on a theatrical journey through the countryside and beyond to reveal the gift in the purple box.
Giorgio Armani Beauty is showing the irresistible attraction of its latest colored lip product in a social video.