Last week, Amazon launched a mobile-optimized marketplace within its online Web site that focuses on all things automotive, hoping to become a full-service hub for vehicle purchases and information.
German automaker Mercedes-Benz’s namesake stadium in Atlanta is debuting in virtual form.
Luxury automakers have typically dominated the top spots in customer satisfaction rankings, but mass-market brands are catching up.
While the automotive sector is cruising toward futuristic models and autonomous driving, Mercedes-Benz’s latest concept vehicle seeks to reinterpret its classic principles.
Today in luxury marketing – Speedo, Ralph Lauren drop Ryan Lochte after Rio incident; Luxury MBAs, buyers beware; The September mag dance: The good, the bad and the forgettable; Margins, costs threaten luxury-store values.
British automaker Jaguar Land Rover is bringing vehicle buying into the digital space through a partnership with Rockar.
Mercedes-Benz USA is proving that great performance is more than a passing trend by making an athletic comparison.
Toyota Corp.’s Lexus is interweaving itself further into the fabric of high-fashion by dressing its specialists in couture for the upcoming 2016-17 automotive show season.
Automakers are not sufficiently training employees to inform consumers about electric vehicles, according to a report from Sierra Club.
British automaker Rolls-Royce Motor Cars is extending its bespoke talents to a rare and collectable picnic hamper inspired by the Phantom Zenith collection.