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Nov. 25, 2020
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  4. Day's wrap: Saks Fifth Avenue, Vacheron Constantin, Rolls-Royce and Net-A-Porter
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Apparel and accessories

Future of fashion rests on brands’ ability to authentically connect

October 23, 2020

Post-Pandemic Market Trends in The Fashion Industry. Image credit: Fashionbi

 

By Nora Howe

As the fiscal and emotional impacts of the global pandemic continue to unfold, fashion brands should strategize ways to create authentic, long-term relationships with their consumer markets.

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  1. Brands must embrace transparency to add credibility to sustainability efforts
  2. Luxury fashion has entered a new era of digitalization, values: Deloitte
  3. Audi adds thrill to wish list in new humorous holiday campaign
  4. Day's wrap: Saks Fifth Avenue, Vacheron Constantin, Rolls-Royce and Net-A-Porter
  5. Estée Lauder leans on ecommerce, Chinese market presence to navigate crisis
  6. How luxury travel brands are pivoting during the pandemic
  7. As luxury spending shifts to China, brands must adapt to reach shoppers
  8. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  9. Connections redefined: What authenticity really means
  10. Vacheron Constantin launches phone sales, financing options in the US
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