Luxury marketers should focus next year's messaging around the idea that affluent consumers deserve quality rewards to leverage the changing definition of luxury and the psychology of today's wealthy consumer, according to findings from a study by Ipsos Mendelsohn.
{"ct":"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","iv":"d22550cc2720945294d3e1cee7f8d5cd","s":"3288cd26817a5458"}