Marketing
December 4, 2017
Tiffany & Co. has gained millennial love. Image credit: Tiffany
By Sarah Jones
Across most product categories, affluent millennials are largely divided on their favorite luxury brands.
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","iv":"de1d7361a0ae2f2e66778d955c7e25d8","s":"7d4e856d332951ae"}
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