Mobile
February 26, 2013
By Tricia Carr
Tiffany & Co. is triggering multiple forms of mobile engagement through a banner ad on The New York Times that lets consumers proceed to the jeweler’s site or download one of its applications.
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","iv":"4fd873ae69407f17f1f2ae11095271a0","s":"a2abb1fa7d1264d1"}
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