Mobile
October 15, 2012
By Tricia Carr
Footwear brand Tod’s is spreading its “Italian Portraits” photography book and digital efforts via mobile with an iPhone application that contains an image gallery and additional content to let users get to know each male personality in the campaign.
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5gcLMalJvGsvCjyKlqBcXIyz+WVBp2idYllk2YobC7\/+05rBVTtImUPXxZSOM4GaZ57ZJ\/NMN\/2oekB2\/L9YqyU+WU0dr5TFGAnjGyqnyUtdi3NDBqDA6ihIT+V+3iRjhCtU3j777htfZgO1XEzacufoZ+cyvwnWm9jGMcCPmtPnqNsU7jC2ivC0h52Y7VCK6k9AbbyZIxMmVQZXHZKDSSH9Espv5PAZEdXhoRUlamdRZQS6ANh80TfPrnliviezOWs8U\/bDVsB52XdUAwNQulylt6koatgORTkH3SKJR+q5TZ+C5vN+OnYzLKaIyhrkewilWNZgH9ksaVRudNqi\/Ojld2JMzXtdA3w\/YA7rBx\/JwEg4jLEs7YPlsGZQAAoTERPuhKO7y5PdmJLdNza84XT9Yd9PiRjLrZNiSoYelE+Fb5pvJ7qTQNfWM17qqbdY6N4UKj9oB3uNJAVBi0Kd9yxDW1APBHlrmfWHEcd9jiOX3cmTJ7Hru6f79DIqBrTVMzy9cgB1ZH6DuuR1Jkrqs2zZmJjTsTXdFoBZKGtrqI87zesSOzTum6HY7BqoHMVGPrcwvq4HNm5m8wLLVFDxEOp46TXRpJOwzdQHIgZZFfasAEy2rS\/aUIcwNsho2NNUPPRiiEBdt8dg61RvtlSBBd6rv+BuVvbPPI\/jgOBUo7FROWCSzIU5p3WTJ0We8sHTcDGRgG07\/Xk0P8o767PDx4UhoomtJHIQxTx5ixKYbOcwSsDOGVXUCMVHDId92GYJHgSdKZjf9Nyu1KM+zMGFBUvwp7WzlpQwjD1pzZHdVfBT\/ykhfNa3vbiSp5P4Tm8q7CyrF+18lzzxaqkk+mgVH0ziv1D2pSVDWWCffiE\/KXEPDW3S9Lv6uLr7fL4vRovCDEwN0ZkRr0TbIhu5bYWlTjHSiUpcFzUCHkECPB7XXnLBFoPE\/szlHiVSgJeYJ8EveAcRoyglK3lEFQcA37FhgnTiTe8OrUZzzN6TA6aAVSywbzTWXWI2cTilQsV\/KkT\/Z4leAche4NjxU44w0OL\/uiKwOiRSBd2R4dF1oVXkYPKfmpxMqYmo8OmRFDz6st5p3ooJG\/S73h543RyNjdcMjZykf1IagBBayvfe7kRIGGZm8hJomdJinHTWoZM5H9LmpbJrnpvMKeo+EPtt4Y1+0CXTTmh6NFGvTgX\/dHeLj0P33rA7kJeQBOqMYeEPbEJ9RfqU3trrXTTuMk\/E4R8cTbAlmyVSFdaxvjvioPu6T6BeYWokQ9dg70mwyqzavyagYKJOvHgY++ZPPWLhRXidNQiD8Z06gn61Mb+oGKtkAogAJ5ZitemKKrBfb1PHanhU\/fi1uFkuK1JF9CMfV3Yqn92akrjUW0Af7FFSacUMwdd8DWwIYb6d6YvJ2r5wM9i3iTXjqFn3P27eP8PsarrwOeTUKL0nQzVCMToYjLOVf6siHhEn8kOLi2HsdfgNZtdPLv\/UVn9V\/pbdVb2s5Sxjf1aFboD\/62o\/nfHXtJUXNaxRjBOt97nJBhsE6cQYITLz6bLWvq\/XpZ7lmZRFsVmsT\/FjS1d3CkqXGmsfhiq5jcM4hX+mhiAmbeVWtvN5a5FDL5rTkwsmuJT2cmIyNAhSu8lEzU7vOoO+oqdKttkieIHAvXe9jkmgNVI067i4EKVvwgz2Ff\/aKjcUGrMsvuZA+iLibKy0RzmNi2Se50NcGBgIXV5h16lZE+leFUeaaHlWx+Sqe5TKBMBWJ3ciW++V86pafFpOJN7teUWSaI+MM5OmDdCshbngytXV37ijl677SSRvp9WrXRZZ0RZepjKSu8mROsH\/72Wb9Fbt5u3GRk6\/p2wj81zZmbQN4NilfAqlg4ufNGDBHTaz6qi2KE5JbSDrq2YZC+roxyp83UxOZi9HkMTU1xwjLj5YTAxczT6oLYfrbqHwqXVr7W8cVm3+LZ8QBKBcvQ5c7xi76OIr9vYm1o5FSQsklVqzmLeUZlnjfYI1rUX5s\/NPs+WsYlO2o\/xWGyAXsFG9DvybF3y6p\/MDaymZLv6mAbXlYU2ZCjYAnk2db0eXIOlybyFDbGT2XAB\/9ZC1hDeGEfA6PVvoIHcZ0P\/cEjO38NqKFIL3mBOBvriWQNZEYQrBg5LG1uvlFJTNOzXLBSYIxCGJFISrk845nJLB9ujvd993m4QSxxW3ZSwEwEQzynN5d4hWOOpyGKNQgRXnu+M2QbwVqoxc2p8ES55DgotWaJAjhkuDQ5UkKSrgs3SkMLkcXi3vQETIJ\/Upqwkx9Xx+Hr+SswfS0G9jVxcsnYWpy3F5odc0DSkTlufxQw5E2WRZhIr7GFNv30yCe27ytXdg5qBVi0un16JhRuC6PWWjIws+5MzAJywaBePRFK1EHqKNhXlTMQYwShdselPGycQ7I\/hc8JZWTm0Vsu\/fyTmne\/M51aVslu\/396e7CYVWaoT4Tric5eWJmcCtY+j+sF+sVKV+ZKbi7aOWCr1YkIv9w0ehA8UISF+FLirta647eHdmXakJD+7jbAs+i3sEVeG15sAHHeDN3SFKF+N9U\/RG5Ggi39w1k33zjMEHXS2RTQXT\/803jKG7R9NUN1+I43yQPsQyUHBbfqeuqdkHSJIJ2WVdUDemeTkw4D8WQMZHz4Xp0ZBEoa\/bvffLJ+A6Igj2T4hEitFCnKUX3yz42zSzO6bGyVVF07tpRZiJ7nQrR0J2bzE1kmt\/G370wwWQk7loAuL6eReHdJmir5z8vmVaoimIfFGlcQLfqWh1GUwEZ+FEZxImySCvtII1POdNKCTkOGIbBme6iFPuU3l3k6O7KuK+FHvxec0Pxsq0UCvrCwb+aNoBdcBxurIGVo72Pcfp+5mCxG9CdAVQHpc\/PVXDz2mlJQXThvdO7FNMXDaCUCBIsBCLr2X0\/RpXWOe3ePNBqtO37SOwtB\/O\/edREH7v9XATSJ9k0F7iYcXECB35GXB5AoH\/jMr5sQpH+Eqny9vNCGp7D7WrW74FZPSt+n9oob7zwlkdC5EHkqSfhpDiLFU9SdeHBGo69MIIIUTk0YIsjgLeLUV4o6+cWv3ZBe\/7k0Rocqg5xVKwcErXO6scW4x9hMoOjlWOFcSUUsRFLGv9h4ZHLBrC0DcP84QLeTqXNwD5\/selCY4V5REAGz\/RyHWM2kL+NqdAXfWjKDFGV5IPXirlrTt1jZcQQRBMytQKH8bUGOb7jVgKDIKX4PgB1XfIS11ZPTEt6dhGAchkleB8x9\/Slbcxqwk0SL3X\/eL9lmsmDfL9QGdrdIsESJEY41YXlNGqKoj\/QHrp3sD3d50dqiwajRj60vpZgmyfA\/R08mVXWet5derLo+x2sA2TvhRFU\/AeyizjWSKTUuxWnWGmP4pus0u8rSezM+BrxG3qgAUgnO8gnqdgJNPYVYdxHy2HdNw\/KIBvn4CF+99xyqJbob2kZtnzoseMSw2Mmiy+AX3C7kQoqM4ePt\/hB0Nm9xk0LPgNqmo\/lMvcSYJ2Ca7OF2xgDdaNKeXCjv+0zosx7DAX+ui\/tRR71dkQf3xPV3dtEakDEPDpYsa1vt8pe7IpP4\/KbZf9xtYzSRcfmzCpVRZt2Hs17GQ\/sCnDxJcwvqmiyaumyejqhE4PlFtlCDXiKYrsZF38yeihWyXdzmqiJeWaKHfKvZOZl2yrhsA01hiEr7Yd7veATI5VHIAZ+FmpTLBMx34Dk3UKkqRQuDUhc4XPk7xgjvx9javGClo+w1zPIOAsftOefqneK564W00utqZRYKo9kAj44ChGuMgJYtqsILB0vrFAAXk2v5LtZYc04y58uwy9mWAJ+WtKEo3x+N\/zCgQQL+qaC45m+hUgeofG1ExobQxaXr3YZugqUuMeWLMUD5FitygJgLySmQrKlT0Ei\/FDMUkDwKzCvSZSV+RXhPyukW94EFRYptJwwi+\/j53eRxx1di9art3cQIKPGqMyuLAbgdrf96C2v+jcoVb6j61F4UBQkTYk6Z00DD4gJ4CssBmfPUNSEmy+IFZRPKmpbKOVqxj0ng4uzTNPE6iDQaKy8nEaLyjF0YBgf\/9ti6D1Dpyw5UEYWJ46NKsNPSYVlz8fIsBhIUMNilJrqwYIwFBI78Uct+s5AkTTAcm8ZuAiVxQPvoViZFmtQlISb6rRca37vtOG9nGkvW77TUknKWGKnKeYzGbc80j1QGgWd7qn6sUqZcGOedl1iQ8Lnx\/lTjEf0\/StFbfBh8+QEec\/2+5qkGxz0vLDPG3FmYmVj4r3T9mlvjl53D3Sl2pTcaJPbq24KBCm5PZ2zBEra6YMxwh42Z9WUiIQQ0HXz0uTZ7ppfzwzjz\/fEP4Sh05tRWSPh1OZ02td9jiasmb9on+eYs7Nqh8xulNkyKl0rs2OATdbNlzgKuDSNgMgtKr9HSRbzkJpkqkfVtzOqXsXVY=","iv":"74374065342e364ee1413d5b71109c69","s":"31660e31be9f5b32"}
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