Mobile
December 20, 2010
By Rachel Lamb
Leather goods manufacturer Tod’s is targeting affluent female travelers with an iPad application that uses multimedia content to communicate the brand's strengths.
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","iv":"a3dc3784de0f0f817a1403f293d510fe","s":"c2a396cec90132bc"}
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