Marketing
December 21, 2023
French fashion house Louis Vuitton is reimagining a classic with Barbadian singer and businesswoman Rihanna. Image courtesy of Louis Vuitton
By Amirah Keaton
At the root of an ongoing slowdown, the luxury industry faced a unique combination of macroeconomic threats this year.
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","iv":"0cf1d6fb277b0afcb2ac510bf04dcfa8","s":"671f996f301d6921"}
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