Marketing
January 10, 2025
Mr. Macfadyen stars alongside Mr. Federer in the campaign, each showcasing the versatility of electric mobility. Image credit: Mercedes-Benz
By Amirah Keaton
During a year in luxury defined by a worldwide sales downturn, many brands leveraged powerful messages and immersive experiences to assert their relevance and reach.
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","iv":"4b4845f58e8531373660117205d3d5c8","s":"3a326f5108f42344"}
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