Marketing
January 10, 2025
Mr. Macfadyen stars alongside Mr. Federer in the campaign, each showcasing the versatility of electric mobility. Image credit: Mercedes-Benz
By Amirah Keaton
During a year in luxury defined by a worldwide sales downturn, many brands leveraged powerful messages and immersive experiences to assert their relevance and reach.
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","iv":"3adf95c6a31774fa8215f6535b4fad13","s":"3976d5c947a3bc9e"}
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