Marketing
January 10, 2025
Mr. Macfadyen stars alongside Mr. Federer in the campaign, each showcasing the versatility of electric mobility. Image credit: Mercedes-Benz
By Amirah Keaton
During a year in luxury defined by a worldwide sales downturn, many brands leveraged powerful messages and immersive experiences to assert their relevance and reach.
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2c4rtncgiUajVZd6EuOihqItjeWHyE\/QYrLrj3LYAvQQuTkCS0I83uAzoX\/bMKsq3W6XteVlojX+yKVU1HZxYfkRcY4iHR9wLKIGP7vBmBGktHvB53awam9jZ+eE5UdfXAr5agxxlbxnX\/9Y6JepbWZpHoFgxvQqVi3dLc1DXiSEXlryuCZi523MwEK3DGpoyev4JBVWB\/JJKbEW7Mvuagxuqzz0ynVk6FNvLbfOtKCr+t\/7XV4MUJeaNWeEYNHP1ev\/klpNx7ekIrFkKksPGTDdTbhahO8AmH\/OSoXtBtnXXKL6YSv\/VQB\/ceio2TxroSkMlhrtROOHpQNXt6keZWwuDUDjCm2EAnZ6Xek1Cfg3MJ22r6Ma7qMbmLgqrsxdvdWfvEZBObpFubQNW8ZyoyDTnU02yoG8TTIfvhhqOR+ITOkanNc\/keZWLY7UwGO9Frj3hR6HzXTF3\/qnhERFJ+P16pRvzAvTYDRnC3mUFeYFDUkrv6BlRHQCM5nVPQHH9pW9SFICsptCznw6YxgeA9+T5xW5OQBESNNa01smhtDOspVXVQYpfln+krm63QEh1BT9PDFcS9Tfu0TC3iq6Z9Nbflyx1\/89dSl51VHeHqmZvzJFNvbCNDEFjHaqQZDUWJbb70HwrT28bLCX2MmL7ewEgVRQdcOpBTQqft2quVt5rWWb4QrJ3yBqlxG+sYUHcySrEelgYiQ6kF7NUReW8SrRV9VCzizfvoCXARY13u5hgu5GtuYWddLoXcRqM5St5dYcjEqsua833BG8aKAascXo0h2cJ597aoCzYnDlArFFVxhq+QQj7Ae3OZKQ5P8+cTkBfkYZQzH44y7sNIuVL+lbWX01Q64cgGM8jgGyqWmUZKGwWUtk2ZN8TOZ36MeNWVTH53A1G4LiCEntMzeu7rww1UdTgLbaRxJ8ALouZIRizc86OLJ8H9GdT8VIxzlG6h5gmAqqrtKiXHIPkD5LnmDrBbo4Uro7byuWn1eBbtqu1zWV\/lc02i7rDlpbiCUPd4V9j4\/i7e1cAjqCJPRk2\/tHLp8rSWptE9ooo+sWCbQ20dOzVVD3Y4WNZaacVVblJvsq27rGIyCBHG6LOO3jliodpVfvKl7q4x1MCQd\/OFeHgtoh9wRKM0pz74KNVdsnEJoyNpsigyGl5zDMj38ngr\/U3XDXrN97C1AeO\/WV\/sLhAG4\/JxdqbcwpKsvbOjUM07WcVF15GqtvLFGDtVhfUKs3l3kPL7n5YvaPzccbTaGNA2KgU1w8TKLswdUswrqwRKuLw7HroCkBF42sG47Gzz6td0ZuUxAMmFFZ5tKje+DanPhx3E2zs1ErOyCmlOmWFUcYDxHtXZCk0B6Bg3OUzmcjyChu8z8bWM\/Fj7K2pROiu1ABNdn6TaSx4ZysA0XnyIan+NBLiZEhQiS8O8jUdihFvde1Jc15te4qUF\/jP+ea+YjPRMejbEFFZEtOSa9fAoC8VblR3iab4ArJzHWqtiT\/UxB8M9ceqn0K\/tpOfhPpHg18eebuqdYv4YtKxhhuIImJtBr7yLB9OvSbivMgRqr9qbAxfYhDTcf5aqR6XyMh9pm3ErRosZhjJvcc8HZbka8okpjyz9I2kJA3Q1v4LNVaZkolRnBIXQjBrCk8upBmluuFWjoqAOflGxirkehWDKeSSv07HQYZB+OenQ0g1TBjcj8\/7A==","iv":"42d0b8139c1b30fee6bdba5b74a6713f","s":"720e2e8bc07b40b4"}
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