Q&A
April 16, 2013
By Tricia Carr
Royal Asscher is turning to digital as the main marketing and distribution channel for its new man-made diamond line to help target consumers better understand the brand.
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","iv":"236260c04dae20805dc0cc45beb0a976","s":"3bd197e52e6aff98"}
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