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Marketing

US advertiser lobby ANA commits to racial equality in advertising and marketing

June 9, 2020

ANA member Unilever's Ben & Jerry ice cream brand, typically vocal on social issues, was quite stark in its demand. Image credit: Ben & Jerry's ANA member Unilever's Ben & Jerry ice cream brand, typically vocal on social issues, was quite stark in its demand. Image credit: Ben & Jerry's

 

The Association of National Advertisers and its Alliance for Inclusive & Multicultural Marketing (AIMM) arm admitted slow progress in all areas of diversity and inclusion as the United States grapples with angst over racial inequality and police brutality toward African Americans.

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