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Research

US consumers to seek more meaningful gifts with enduring value after lockdown: De Beers

June 15, 2020

Pear-shaped diamond from De Beers. Image courtesy of De Beers Group Pear-shaped diamond from De Beers. Image courtesy of De Beers Group

 

Gifts that are meaningful and retain their value will be the priority as U.S. consumers emerge from the COVID-19 lockdown, according to new research from De Beers Group.

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