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Feb. 22, 2026
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Apparel and accessories

Valentino, Alibaba expand audience for pop-up via VR

April 24, 2018

Valentino is part of Alibaba's Luxury Pavillion. Image credit: Alibaba

 

By Danny Parisi

Italian fashion house Valentino has teamed up with Chinese ecommerce giant Alibaba for a new virtual reality retail experience.

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  1. Luxury Unfiltered: Why standard operating procedures are luxury’s billion-dollar mistake
  2. Bentley commits to cutting airfreight emissions worldwide
  3. Saks dedicates flagship windows to ‘And Just Like That...’ display
  4. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  5. Prada taps ‘Re-Nylon’ profits to resource environmental education
  6. Brioni opens doors to full boutique experience in Mexico
  7. Saks Global closing most Fifth Avenue Club suite locations
  8. Galeries Lafayette unveils plans for second Paris flagship
  9. Why you should not put partnership marketing on hold
  10. Day’s wrap: Tiffany, YSL, Hennessy, Estée Lauder and Vacheron Constantin
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