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Van Cleef & Arpels targets travelers with two-for-one watch

August 11, 2015

The Pierre Arpels Heure d’ici & Heure d’ailleurs watch. Van Cleef & Arpels' Pierre Arpels Heure d’ici & Heure d’ailleurs watch.

 

By Kay Sorin

French jeweler Van Cleef & Arpels is emphasizing its international appeal in a pair of short videos to promote the Pierre Arpels Heure d’ici & Heure d’ailleurs watch.

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  1. Estée Lauder leans on ecommerce, Chinese market presence to navigate crisis
  2. 7 trends to watch in luxury influencer marketing in 2021
  3. How the fashion industry can successfully implement diversity and inclusion efforts
  4. 6 big China luxury trends from 2020
  5. Dior unveils first loungewear collection as fashion lovers stay close to home
  6. FT Business of Luxury Summit 2020 focuses on luxury after the lockdown
  7. Emerging designers focus on unlikely benefits of pandemic
  8. New creative styles will emerge after lockdowns: Dior’s Kim Jones
  9. Audi adds thrill to wish list in new humorous holiday campaign
  10. McLaren, Dior, Small Luxury Hotels and LX Collection
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