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Mobile

Vanity Fair boosts awareness for Best-Dressed Challenge via mobile ad

May 6, 2013

 

By Erin Shea

Condé Nast’s Vanity Fair is boosting awareness for its International Best-Dressed Challenge through a banner advertisement on its mobile site.

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  1. Selfridges beats the holiday competition via October opening
  2. Day's wrap: Vogue, Barneys, Swiss watches, Stella McCartney, Perfect Corp. and Four Seasons
  3. Stella McCartney highlights fashions in Piccadilly Circus billboard
  4. September Swiss watch exports point to continued recovery
  5. Four Seasons, Rosewood turn to VR to increase bookings
  6. Chat can let brands solve customers' problems organically and pain-free
  7. Burberry gives leather remnants second life with Elvis & Kresse
  8. Vogue, Vice develop content partnership to attract advertisers
  9. Heritage brands follow online retailers in pop-up inventiveness
  10. Day's wrap: Breguet, Four Seasons, Tamara Mellon, Neiman Marcus, Lalique and Mr Porter
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