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Vector Media exec: Double-decker buses are newest way to reach luxury audience

October 1, 2010

Vector Media uses double-decker buses for out of home advertisements

 

By Kaitlyn Bonneville

NEW YORK - Double-decker buses are the newest forms of out-of-home advertising in major U.S. cities, according to an executive at Vector Media who lead one of the buses on a tour of New York City during Advertising Week.

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  1. Saks dedicates flagship windows to ‘And Just Like That...’ display
  2. Kering partners with International Trade Center in Madagascar
  3. Louis Vuitton announces debut beauty line
  4. J.P. Morgan Chase expands luxury branch format
  5. Off the Cuff: A Q&A with The Residences at The St. Regis Los Cabos' Cameron Kimball
  6. Dior paints portrait of founder in biography
  7. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  8. Dolce & Gabbana debuts Devotion fragrance film
  9. Fairmont Hotels & Resorts, Make-A-Wish introduce ‘Bake-A-Wish’
  10. Luxury Group by Marriott International launches ‘Heartbeat of a Destination’
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