Marketing
November 8, 2019
Versace mines Western tropes for its Cruise 2020 Collection campaign. Image courtesy of Versace
By Staff reports
Italian fashion label Versace unveiled a new campaign for its Cruise 2020 collection that returns the brand to its early embrace of Americana.
{"ct":"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","iv":"b18245a2debac48520a769db957a3a9e","s":"c88186d32d6dfc27"}
Share your thoughts. Click here