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Jewelry

Watchmakers turn to digital tools to woo watch-averse millennials

September 13, 2017

Young people are far less likely to wear a watch every day than those over 45. Image credit: Bulgari

 

By Danny Parisi

The global timepiece market will face looming problems of sustainability and interest going forward, as younger generations are far less likely to wear a watch daily compared to older consumer segments, according to findings from The NPD Group.

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  1. Chandon launches ready-to-serve spritz collection
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  4. Omni Hotels forms lifestyle partnership with sportswear brand Peter Millar
  5. Louis Vuitton announces Regeneration 2030
  6. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
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