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Webinar

Webinar on Sept. 25: Crafting holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment

September 4, 2013

Michael Kors holiday catalog

 

By Staff reports

Register for this free webinar Sept. 25 at 2–3 p.m. ET on crafting holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment.

While luxury brands have bravely withstood the economic headwinds battering mainstream marketers, they cannot take for granted the continuing resilience of their customer base. With the right marketing and retail tacks, the approaching holiday season may be just the trigger needed to entice consumers to maintain or even up their spending on luxury goods and services.

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  1. Moschino allows consumers to shop the runway during live-stream
  2. Kering, in transparency move, goes for 100pc traceable organic cotton
  3. Michael Kors launches WeChat platform to enhance shopping experience in Asia
  4. Chloé fetes iconic anniversary collection via video series
  5. Mercedes introduces electric bike collection
  6. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  7. Waldorf Astoria Goa to open in 2030
  8. Missoni pays homage to founders, Brazil with charity auction
  9. Instagram acts as moisturizer to preserve Facebook's appeal: L2
  10. Sneakers become prominent force in footwear: Fashionbi
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