Legal/privacy
April 15, 2013
By Tricia Carr
Richemont-owned Cartier’s recent win with a trademark infringement lawsuit against China-based companies indicates that luxury marketers should not ignore threats to brand equity in the country and send a message to counterfeiters.
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","iv":"af6f6bf8f96ca58614c7c337ceed6386","s":"4b2d51cead0acf05"}
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