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Dec. 5, 2022
  1. Big Tech embraces China’s Web novels, short dramas. When will luxury follow suit?
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  4. Inviting nominations for the 2022 Luxury Daily Awards
  5. Prada brings luxury touch to life in sensory film
  6. Audi propels Santa into the future with electric sleigh
  7. La Mer uses personalized approach to promote anti-aging serum
  8. BCG: Four trends driving the new age of luxury
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Marketing

What luxury brands will need to know in 2022

January 4, 2022

The luxury industry is undergoing its biggest disruption ever. That is why analyzing its disrupting forces will be crucial for brands in 2022. Image credit: Shutterstock The luxury industry is undergoing its biggest disruption ever. That is why analyzing its disrupting forces will be crucial for brands in 2022. Image credit: Shutterstock

 

By Daniel Langer

The luxury industry is undergoing the biggest disruption it has ever seen.

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  1. Big Tech embraces China’s Web novels, short dramas. When will luxury follow suit?
  2. Data-driven creative helps brands go from global to local
  3. Day's wrap: Hermès, Hublot, Four Seasons and The Macallan
  4. Inviting nominations for the 2022 Luxury Daily Awards
  5. Prada brings luxury touch to life in sensory film
  6. Audi propels Santa into the future with electric sleigh
  7. La Mer uses personalized approach to promote anti-aging serum
  8. BCG: Four trends driving the new age of luxury
  9. Armani leverages music passion for location-based radio ads
  10. Barneys removes ecommerce barrier with free return policy
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Subscribe now: Full access to 90,000+ articles, reports, videos and images

Data-driven creative helps brands go from global to local
Big Tech embraces China’s Web novels, short dramas. When will luxury follow suit?
Subscribe now: Full access to 90,000+ articles, reports, videos and images