While celebrities have long been favored for luxury campaigns, some marketers are opting for lesser-known models to represent the face of the brand. What it comes down to is the product, the brand personality and who it wants to reach.
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","iv":"5258ba34019086dde55e9954e7c5cc61","s":"d3811dde681754cb"}