Mobile
May 4, 2011
By Rachel Lamb
French fashion house Christian Dior has recently released a fifth mobile application for Apple customers, but it is hard to tell if this multitude of apps is truly helping the brand or taking away from selling opportunities.
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","iv":"26495b6f9041ecb29fe473c669bd627e","s":"5063d1b3f6451e35"}
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