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Feb. 8, 2026
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Financial services

Young HNWIs in US put values over value

June 15, 2018

Affluents take care of their parents' investments. Image credit: Merrill Lynch

 

By Brielle Jaekel

Luxury brands need to consider their social and environmental impact, not only for their own values but to attract affluents who are more concerned with social contributions in terms of legacy.

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  1. David Yurman selects finalists for inaugural $50K design grant
  2. Ralph Lauren turns to TV to spotlight Olympic fashion
  3. Aston Martin loops Breitling in as global watch partner
  4. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
  5. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  6. Qatar Airways, Art Basel kick off partnership in Doha
  7. What real-time branding means for luxury brands
  8. Givenchy aims for product longevity with anniversary lipstick case
  9. Dolce & Gabbana's new Light Blue ad virtually indistinguishable from previous efforts
  10. Dior's 70th anniversary soiree continues at Galeries Lafayette
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