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Fragrance and personal care

YSL Beauty to launch fragrance activation at Macy’s Flower Show

April 21, 2025

The installation, titled “Art of Flowers,” is timed to the 50th edition of Macy's Flower Show. Image credit: YSL Beauty The brand is debuting the installation, titled “Art of Flowers,” at the historic department store’s Herald Square flagship in New York City. Image credit: YSL Beauty

 

France’s YSL Beauty is joining forces with U.S. retailer Macy's.

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