Internet
June 29, 2011
By Rachel Lamb
NEW YORK – LVMH’s Benefit Cosmetics recently launched an ecommerce site in China, whose trial-and-error approach depicts the main worries and tips that most brands should take into consideration when trying to reach that kind of audience.
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","iv":"467de5152ab7656a63af6cd16d1e6755","s":"5eb94f5fb1e8e8c0"}
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