Internet
June 29, 2011
By Rachel Lamb
NEW YORK – LVMH’s Benefit Cosmetics recently launched an ecommerce site in China, whose trial-and-error approach depicts the main worries and tips that most brands should take into consideration when trying to reach that kind of audience.
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pjUGEzV6BI\/Ch3hS6qlGnAvWZvhO3S1Qs+XN0M2baeOgm3mDwbdmAAAMoY8fDzTyA3ATq2vtOAz8NS1wQe0kbLM3+WQao+egSWuEZfSsAHFRqSN4aPoBfzp+jiGrFVjSm+ez2wT9w1pfY+dxM71YkujzyXfOHePk4qh7Td0FSSdXb+GNLDQogFFJs31Sbj6B0yOWi9YBe1ZJV18LqRyXn\/de3VXajsS+Vfq5kVdQsjevdTFx5kxypVTinlmXmYGYGCH8PA2J8QppOyclVSp5dU4mobxlj3Sc2goFmeacTGzQr1WZ5TC\/71Qzzr1PJZDosQG4K03aC\/tC89DaCF2sjQ7NsI0\/kqTEALs+QUCVVZBzvMhey+OaoeKiwCVzeF9jHIT\/WNX4TTWJAteZjMhdv2AuAWKtsFrFNphJ5vpYda+ejVwq3+LOxswd86MXQVhCasWMBfUrQ9q280EhRRY57JdSVQXXMPHozqn5onlQTKC2VaUw2NvbKKJtocilY2LM7qOrE3oxahfZdhaYFPavIOGEfcE1KEQlqWiWlRzQzjyKGtweAACgp\/Lizi7oyHy+3hnwKM248I5BHc7mlDMDhY3qXpeC9C4BX9aha+3yvZ2lTwyaUkPy2xV7BS+0Y5MB7Ys5xqRnDaHGZnmH5N1a7qn59EPGU6Gls2Yf6Wwyt4WW+fQ1ulemLn+F+7T+PTxtHGx+ODKVlb4sQcRnma+7KUg1unhvr3P5asZ4+0bUxi9RKku0\/BzEUyNwfqFu+pZzXYg3jNGqMD\/Cg3AVQhf0SalcWPeF7odVNWMMOU46B3I1S87b0e0n41onjBEVgAKZ9CJjCC5fKva5bSZ4YFK8yeOsKI\/fGv7hs+jpXbT3OFqmDyX8rgsR2NOXTQcjhg8fWU6b4rfVCGfsFUTFvU+aL5oi0XNwOitjwYm5zuLYwASDWTuHzwMbP1KEgBnr8tmMSIY9PCbD90wMhQTEi21cyVD2fwnjKJKKCeWBq7Sulfi73Ayg4ls5SlLlTsvEIs47mGtdBNopwXECnVTyJBSCc\/NAFC\/fWMdW96dywnGXDEdOvL2KL1CPxQYQXhhbvXBTZDcZUNMoqpu5fp7sDPtgOSEVZ0foiqbj8Q6V3Yz+iwDV8jYGNL9q1EveyBrvJa2EIm+CQhqF9me3Ls\/z6Y1qnZcAtzaYWs3490xfQR0q9X7JZK023CwyZPmK0lazW8disN6EEmZua1MaTmJMYORy05uBNMqDiMbroCA7QklCcWLi8aI3kM6RGYQ81BtH5JnBuke078AMuDH+o9MxwCQD3xGzby9GDmn2eCZK+EHpkDHw2BHufiCUPutUqo2yMB4S1VvFzbH\/I4OZ2gLLhSXdA7Fb8PXlYZoU1fhiWDDLV2ajg0MhXpkWnS87JOGKJl6PaHJY5CjYhtCHT3uqVZsTMUrH3gGFVAbUlmDe5+uiwTi1pzK9Fz1fOo+tUElbEzan6V9p2khQrX1gRPTgluYpw1MKiFI1aTi9BBLGpzYTeKZdfhjIUVkgNoa\/k4aw5CaLxZNWveN2kNxzmdOea99iATI2XFsieD4c09pie9WPkSrklOWYR40Z66\/CvHf1Z7wgVr97giDq8Hik+6XAZHy54GvyxkROn5rlSoYZF4mKD4b+mnhzerWDQXZeRF3\/NAbQGSq4SUqaa94pFPh+JXYU1qVYp\/7dF2R+yX0opdcJPbWC9+m+v\/pqbdZ94\/LDQAEcH0egAJhQIp2re3g5JZ6ffadS+gErNa7vMoDTNo+cFAdqSquOMN4EuY+YA5Iz8SWFaGiuHYOSBb41OdkeFJ1f4yGdVTou3Y14BhEVhgu4bFvbFhYFk9vKIky7YfoQLEF3JfutVE06ipVs6vk1hMpIdsa5gg4q7BiJPQGADcP6rSyPGlBhaOkaMGRB7tzs4QiEV2QGxFvp32ECY6tk4WDKcbfmcBaB4YT5wTSUH9Xm839+57YgHSGWWHgEQgYrxP5PS+L6J9x8AMJJuglZciVObz\/pYSgeqjj1h6PApVkBHoDu0t8z4qgZ\/L0bD1P892M+miF3\/BTr60UHziXjrBaSlE9evh+35I0sIUA70a22KkJmDUVgwqnLCrHGnXxsnD6HhxXO1Dj\/xkNx9cf0gFN+aj8VxPBqZCmpnylM5o4nb0XyGGU7Wu3HIxKMG01\/OHhq47UjbD+j0MNouxGSss7VLA8NxFUwsuGEAb7KE8Vd7fgBiwAzagjsboxFbOgYJKnFmxdCzasD4rov70AQLf2W26CdZM39qJyQ6qrBDD3Bps0bbRTm\/c+Idng2tdnoK5Pgc90cs9EQjAGnOlNERfDupIBC3BOqzB8LDPpaSRjl0B28NWhYceiK0XBpRTVIJpW5JMwKD+lkk8Ln3eGLJJ7qRQ7wHj5nwYVUpI9\/UpP8HUhdYPTOYXjdrkkOxEK+Zbrye4QEV9Z5lDvNpCBEcg6acbP267x3cgtYsIvRK5udEyXiXlAr\/kibaMcZOUJmBAOmtV2N1Z0bVt2N\/OQ07jO1+ixVzdw7K9NW7zfJfRQRz4zRimCPLTTXpHLxkctM5A+FgWNvjXz1JI1Xc+JFNTYuYzK56+J5\/HpNvUe9fYVjtblafuOPpRZspZCsm1kohPEsdXQoE2\/8IpWT6EGZ+2EPA4sXENm\/BjBfOGcn\/wIiDb4tjSTHN\/8u0U+ROJYEBUjn+TrwOacL2k552VEXT5eXm4y6Za5Y8M5q\/hXeR5Sr5tcJprZpZ8\/cfUp1bjilBBbjbCv2I1pkhqkeRc1LpKjffe6i35In4q\/irPqCTyRHWTHUwJ00ARLOVPwuk8xVArcSSksHQgtrYQSpiVy8jHOBlVR0lVHf9EWz1IoJ902g+EjDwldQZu0XDFSS7wQqB24c23OZw+ExoDgEH4Upovft7Sd0E6Ee0yxrEIcph1PGDoSsU1KWpoGw1cqLdPuufENA2CrJyo5v5rjZ4jDakuFZACInpOXAUUKWWm0DFHxaeJxWZTVicNP24gu2HqOdYslf42Yx5ExHscBSaKF8ZNSC5\/cjkGLOBeRAo5wxld1iheelnWjVsgiWao9eB47dJd6reRAsyzCjnVTDCJOnB8lEphDWtCKW9Klm42q\/1Tz\/3dNHOqFLTGjtNnGpcOXYfo0pCfSEVzHSzFQ5A7rE0\/78NeS0RLu3HfHBbmJyQo5Nh\/mBZ9HTI83nK4agH70f7VAN6R\/ga0qnbZRKOBBMXOalkCPRhCzC9O\/QwdrdTtjnXspABwWcRrgtQizssqB78jZm63fkGsjVemmGpIXXgb8n34KjIYdVae7R+HyXKBoiJSurxe9jQOV\/\/izLt5OG1YF3jxiI4u9SOqtJW42n9mta2CaJpfeqTHF\/YWpfIvFY\/ppc3gxD9oPOsCc9QsJSFtSlt1ug\/IzeGo31vQpw8JBP532ifqAu1lw95F9duajBSxTym0BAQmKR5kaTLbQTUkq3m4z86UbRfkHEjoQ\/ElhCoaE7Jo4P6Cc47Kk\/hB8GAr0tSUSmPEtt4DU6GUhp2CR5z1Yeyk4sqlVPuFB16okTxEV1HaP7\/OhSh7Fw9gBf7n\/sQSaOMnuDyzf5AzP2X0=","iv":"80b64d7dd925c9dc750191fd39bd0d13","s":"c72107fe49999a0e"}
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