NEW YORK - Although a single tweet did not suddenly cause the Four Seasons to jump on social platforms, the cold coffee anecdote is emblematic of the consumer behavior shift that occurred several years ago and has had a cascading effect ever since, according to an executive at Luxury Interactive 2014 on Oct. 15.
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","iv":"28dbb121d78e847ebd6b2add8eec42cb","s":"acd7028e805be26e"}