NEW YORK - Although a single tweet did not suddenly cause the Four Seasons to jump on social platforms, the cold coffee anecdote is emblematic of the consumer behavior shift that occurred several years ago and has had a cascading effect ever since, according to an executive at Luxury Interactive 2014 on Oct. 15.
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","iv":"e49294a3e8aa1eedef28aadf4d2f5a2f","s":"cd8ba8cfc9b3fbf9"}