NEW YORK – Any brand can create a social media account, but using these platforms to create a natural extension of the label and leverage social clout to generate sales and loyalty is another matter, according to a speaker at Luxury Interactive 2015 on Oct. 13.
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","iv":"8d488d4fb341808539eac7fba4ae9358","s":"75e5fd38296ec37a"}