NEW YORK – Any brand can create a social media account, but using these platforms to create a natural extension of the label and leverage social clout to generate sales and loyalty is another matter, according to a speaker at Luxury Interactive 2015 on Oct. 13.
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","iv":"fb589c8ea39711303b3cdc49eea2de37","s":"0dee7be878b2b96b"}