Marketing
June 5, 2020
Myriam Sidibe is senior fellow at the Mossavar-Rahmani Center for Business and Government of the Harvard Kennedy School
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","iv":"70f295aacb8877b0581f37641788b0a7","s":"3ee870e4d263d23b"}
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