Retail
July 28, 2017
Brands are missing out on strategic advantages by neglecting social media. Image credit: Fashionbi
By Danny Parisi
While the vast majority of brands have a Twitter presence, almost half ignore customer requests or inquiries through Twitter because they do not have the proper resources needed to manage the platform.
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","iv":"b6e34cfde58a598aeb8c49053d84d326","s":"ecd8d166eedde0b4"}
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