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Mobile

49pc of consumers desire seamless store, digital, mobile experience: Accenture

April 16, 2013

 

By Erin Shea

Forty-nine percent of consumers believe that the best improvement to the shopping experience would be better integration of in-store, online and mobile channels, according to a new survey from Accenture.

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  1. Sephora borrows from Tinder’s playbook with swipeable mobile shopping tools
  2. Luxury hotels can leverage social clout to attract young affluents
  3. Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25
  4. Day’s wrap: Stella McCartney, Estée Lauder, Nordstrom, Glenlivet and Retail Store Tours
  5. Nordstrom contemplates dressing room iPads to elevate customer experience
  6. 82pc consumers want to engage retail brands via mobile: study
  7. Neiman Marcus is Luxury Daily's 2015 Luxury Retailer of the Year
  8. Burberry personalizes Lunar New Year notes via WeChat
  9. Prada presents commitment to sustainability in film project
  10. Gucci taps emerging filmmakers for sneaker storytelling
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