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Aug. 4, 2020
  1. Burberry offers a look at how companies can navigate difficult times
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  3. LVMH, Kering and the new luxury strategy post-COVID-19
  4. Why you should not put partnership marketing on hold
  5. Lamborghini turns to events, limited editions for new sports cars
  6. LVMH debuts “Timeless” Instagram series demystifying story behind brand icons
  7. Sotheby’s sales hit $2.5B, propelled by unprecedented online growth
  8. Sotheby’s, Calvin Klein, Lamborghini, NRF and holiday retail
  9. Disconnect exists between brand commitment and execution of diversity and inclusion initiatives
  10. Gucci enlists models in DIY campaign for fall-winter 2020-21
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Multichannel

Bulgari triggers renewed B.zero1 interest via cross-channel campaign

April 16, 2013

 

By Erin Shea

Italian jeweler Bulgari is reinvigorating consumer interest in its iconic B.zero1 collection through a number of social promotions and an exclusive event.

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  1. Burberry offers a look at how companies can navigate difficult times
  2. Day’s wrap: Sotheby’s, Calvin Klein, Lamborghini, NRF and holiday retail
  3. LVMH, Kering and the new luxury strategy post-COVID-19
  4. Why you should not put partnership marketing on hold
  5. Lamborghini turns to events, limited editions for new sports cars
  6. LVMH debuts “Timeless” Instagram series demystifying story behind brand icons
  7. Sotheby’s sales hit $2.5B, propelled by unprecedented online growth
  8. Sotheby’s, Calvin Klein, Lamborghini, NRF and holiday retail
  9. Disconnect exists between brand commitment and execution of diversity and inclusion initiatives
  10. Gucci enlists models in DIY campaign for fall-winter 2020-21
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Sotheby’s, Calvin Klein, Lamborghini, NRF and holiday retail
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