Marketing
April 11, 2022
Brands like DFS Group and Porsche have tapped virtual influencers in their campaigns. Image courtesy of DFS Group
By Katie Tamola
Virtual influencers — digital computer-generated characters created using graphic software — are gaining traction, giving brands more options for partnership opportunities.
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","iv":"c7a2041052197cb0e83ef8cb2ed60256","s":"f7721035853e2133"}
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