Marketing
April 11, 2022
Brands like DFS Group and Porsche have tapped virtual influencers in their campaigns. Image courtesy of DFS Group
By Katie Tamola
Virtual influencers — digital computer-generated characters created using graphic software — are gaining traction, giving brands more options for partnership opportunities.
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","iv":"fe8784f92fb3ff2d52feeb0cfcb04124","s":"54047bac88a9d221"}
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