Retail
December 31, 2019
Sky's the limit: Hermès gets the luxury formula right, and will continue to do so in the Twenties. Image credit:Hermès. Illustration by Marc Antoine Mathieu
By Mickey Alam Khan
The urge to resist December punditry was tremendous, but staying silent would mean abdicating responsibility to luxury brands and retailers trying to figure out their strategy for the 2020s.
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","iv":"17e2caa8323a9fa71ce5c6ce4ae2e4c1","s":"933c78268ef4e724"}
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