Retail
December 31, 2019
Sky's the limit: Hermès gets the luxury formula right, and will continue to do so in the Twenties. Image credit:Hermès. Illustration by Marc Antoine Mathieu
By Mickey Alam Khan
The urge to resist December punditry was tremendous, but staying silent would mean abdicating responsibility to luxury brands and retailers trying to figure out their strategy for the 2020s.
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","iv":"cf061561873fa747e64c79033cc2769e","s":"e45222c11598ac94"}
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