Two-thirds of U.S. consumers surveyed reported that they were more inclined to purchase store-brand packaged goods versus higher-end counterparts, but brands that achieve true consumer loyalty are most likely to bridge the gap, according to a new study from Accenture.
{"ct":"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","iv":"2c7595fd60c423d811ddb0e74585c93d","s":"b00fe177f4c7545f"}