Two-thirds of U.S. consumers surveyed reported that they were more inclined to purchase store-brand packaged goods versus higher-end counterparts, but brands that achieve true consumer loyalty are most likely to bridge the gap, according to a new study from Accenture.
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5PJ9OazGcLiOjxGXllWQOXVBbr\/dd9MkBvtZZvVWBRRjFZPAKEPvQHYzdha5IdlETyi50ycDmTlCo\/3HNoBAEz+EjdxeFAONO5isSlz1nG\/Kayr+ygqMkBYurGsouFEz3AePlEmQCkIbrPH4URgwiCyo8EB7WbsXqSzKjlNJQ54zZWKEZSDJH\/NjFAkAR0sT7FLmoogk9erIKKZ2LRQkkQe0wAtX8P2pkS+h0tG4uQWR6ccDbkqhYgTRGIRRFUfACoc27q1cHdUNTQLUVuB+pA3VawGPo9iKyveNJ8bnJpdhwNGL7nSBIuvbFEvkncsRT7dfMBZH7WovIHBV8dqSP4Wjw74c8Qq37ZBsayQBJOUkYha8ZpDGO6Gr\/DUFPpaogagHqOaYe8VphLPGa1XUBj4YR1VJisxeChJZDxWaSoxY8EDQ8A+HaabRJmQ8\/Gqt44QVGLpNQsxAYA1OPTf1+qfcO09PaJ8n\/j7BobuW\/99yjiws0iDhPnAW9UQQ201Hxc2xfZCbdo1\/B9VVCHeTo+1wabhxBrmYP35anqw2njecFqxLxLPNcpt3auuyTL2Ke\/9hztPwLiBfUjY\/lxQVjc9JoVhcw52SawnYxHHYZmp\/GLPwPveBqAQLRELe9qrqlkL8NP+vnvtxqFSAukPTlkGy4fTRHHy+QPdRRij7UFkRz5WHhd41Z0QHuUd6li3DeuQG6lmc0HA7MJUMNykAPKBTI\/vL+NDUy\/plMM2sF6GgP+dkwyp34oM9282PCcMyDoDvqtZPsNbK6gYXj5fifnWyPPnHMBehwcabSPRq2Um5T9FfuqyKt7ZAspYEH70dOenQurSYxylXgGq121dFlMhVaLQVlBCST9Dt5l1yghEeAm3WuGvn9BUSAFkGWv0xFFVPnPEsa+hy1Rb+kETAhRMAhQfHrIV707JAVcIt1cNnO5i\/f0UjJTO6XmG+gigxqGUT+qgGxTBq0PFkqggmcS7RWpk906LcyXISO79N5yXxLwENuo+UhnkOfbiGxBACEognf0ycO6kkn644JckxYzRlEfcBS\/PHkRU2wuSYcKEkovhmDIOrLGneJeTW+PzRmGPGZetDpjlm+QhIrnrq0lvzmtNIW8EnK8plMKsyNLNCgpGX5ykD7qCNjAM+TQjiidDzk6OXdSCqfm+HQNAvGjysciw8NYpTh81ntf7y+0b+XGEF5hjQrNJMLaZ6tiYfpq5QJ38VcMFpf8MwEz5wsRBOg1G\/5yd9MHpkDcH+fqA4+DxHt04RHUsh2\/Q3A78r+hIaqzPVB+9Kj1vrOzompHkvnXsQLVcNbWgIPFB7wwpPDrZRD5aaRD9Lp8OdYxGv9JWsWyu70R3YZLhZMHSp4pctugBvGVjrHhQnQdtCRqAh++tcCewYGi8z64aoVvPgiHtxZ8WNsPDnAzlVxGMYNICKUuZfMyWzcml+7H9Q3nuTT\/Gf\/IyHp2dwo1z3Fd1ilkg6xMNb2VaGeskCrz9\/JKmc1JFa3eZ1pE9qKQxA5FQV9fqPTKGwCFThA+CccHyQEAFeBGgY8KifGXDKvDMPSt0gJNRR+9icJjNfLrBMv+WY2IVcOJ0cR6Ra+6OztVr6AGA6tc8ictISAXB0NO17545a4daO65Fbf2qKW7R9CD2zSgjAEEA619cWJjritAVfQC\/38Kz\/7951TbjH6KtdoJ47DRMcmZ7SjwhBdo4jRS1ZNDqdq4DPz9wi8xEWpKtcF3N70T6Dz0WRv98pHztSTzHhxYpdddSJIXFSLbF+vPH+XNMCQ\/NDVdNTlVf7F+rM2gZ5ZsctKCsDqow5et+oW5SVYgtVJ5e0Levfs2HAdmVSlKO7DWAIe9XjU8M66QTvSo2oITPTdB91UQFnFnUSK3neg3SEcf55+Uh9IVVhgAbdOWq3AyjvChiFdav7ewB08eX693TvVXGxKHQyqoIJcQhdPrffmHCkB6utxRAixSgin1fAwVU8nCJSomb4+4KWlzw6Xh416lpLqOWTGC\/MGEqdkIKThtOQr7V3CY7NMKjJJIHNxXWm\/5YciT\/m++HMizPTGvLt9EfLPRYGUxACsf12YeQLlUZIJh+Q\/xsCi0ZHyYWXbuzsftFOw79JhYkkYwrpZwULQaNMTeO4Z3UBdIkde1a1rLGDirXP5vMeWKzYtpyNh1MfJqWX27CRjwn1WehBrCHi2qddjfdemjbwaRqZim2fWAmk9ib05c\/IU6otGEAHL8Ua4bsP9moFNsVFNhUp++29yRvqf5KIyfWuwQPfojLGpmZGj6sZoabDfq6653O+NEJSwFgiJwXyl4A0HjuUWOMQCm9AvJ6pOfJJLBcJbP3DBtQp7HDlot7dMXMYw6604t\/IvCSnGLui5\/rRAtcJkC\/wsLESQGxvSYjgAkrV0VYfkUrCTNQtxphS\/NgEESgP6JVZSXONF34RkZ0DJNir3bZYjD9APq50gznvJhVgHh++tKTq5beSD6jWPUHgvZ0ZfAAifdy1qRFHnIV\/LWeSxkB8HMJP8qvNVgZzw33UKK1+ksDBrXuvUaz1Dh9n10Lz7IB7QcVqJQtRtSuHWTV2npvSazXd55uK6nyUTuIK1w31h34AYEYMOLvmV0v2U4usUoQJZnJ3ga0vaaqWyO4sW9J+7HvGGsuJ9DTScI7mUbHvltTnkgsrI7XaB51HET4560fTBY+3TJuI+KMY\/WuB+RPqxLvLFu3H845GnLFVnVXOE38RrMz0q9CAGrgeiflPb61qcn3mz4Co+QdaXNDUCGWXSpFkvhhQ6sk6A1NaEttI2pSLfFXqQVUmHh3+jYlgvWqphB7NK1jBRx185BiJ9AbMdNdeIDYr6bPfuZZwpUOZT7CI5StCQ+f3lbxjjCGm3loOuxS8FBz8zXjm6AYP\/zdfLi8vxr3QdhGUkg7J\/FMNAXpYQlYZeMx+KnJjhi6YctNfwwFQnL7Vg\/8YlCwkPf","iv":"311ad9898e0e4b1b65d32631dd8cca49","s":"ab14a987350eb2f4"}