Luxury Daily
The authority in luxury news.
June 18, 2025
  1. Luxury Unfiltered: Intimate storytelling is the new status symbol in luxury
  2. Luxury purchase intent declining: Saks Global
  3. Luxury is about to have its McDonald’s moment
  4. Limited-edition necklace featured in new Tiffany & Co., Daniel Arsham drop
  5. Kering hands CEO title to former Renault head Luca de Meo
  6. Comme des Garçons sets up shop in Sao Paulo
  7. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  8. Introducing ‘Heirloomcore’
  9. BMW to present hydrogen car installation at Art Basel 2025
  10. Hublot to serve as timekeeper of UEFA Women's Euro 2025
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Software and technology

71pc of CMOs plan to invest more than $10M in AI through 2028: BCG

June 3, 2025

More than three-quarters of those surveyed are optimistic about the use of the controversial technology. Image credit: BCG More than three-quarters of those surveyed are optimistic about the use of the controversial technology. Image credit: BCG

 

By Zach James

Confidence in generative artificial intelligence among high-level advertising professionals is rising, according to the latest findings from Boston Consulting Group (BCG).

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: Intimate storytelling is the new status symbol in luxury
  2. Luxury purchase intent declining: Saks Global
  3. Luxury is about to have its McDonald’s moment
  4. Limited-edition necklace featured in new Tiffany & Co., Daniel Arsham drop
  5. Kering hands CEO title to former Renault head Luca de Meo
  6. Comme des Garçons sets up shop in Sao Paulo
  7. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  8. Introducing ‘Heirloomcore’
  9. BMW to present hydrogen car installation at Art Basel 2025
  10. Hublot to serve as timekeeper of UEFA Women's Euro 2025
VIDEOS
More Videos

MORE IN Software and technology
LVMH refreshes presence at VivaTech 2025
‘Video games are a powerful cultural force’: report
71pc of CMOs plan to invest more than $10M in AI through 2028: BCG
Aston Martin, Apple release CarPlay Ultra
Porsche cuts ribbon on esports facility in Cologne
Lamborghini debuts partnership with DreamHack Dallas



RECENT ARTICLES
Van Cleef & Arpels opens first Florence storefront
Hublot to serve as timekeeper of UEFA Women’s Euro 2025
Creative director Francesco Risso exits Marni

Luxury purchase intent declining: Saks Global
Luxury Unfiltered: Intimate storytelling is the new status symbol in luxury
Comme des Garçons sets up shop in Sao Paulo