Retail
June 15, 2023
Global performance marketing company Wunderkind's findings solidify that the online world is the key to the success of any luxury label’s goods. Image credit: Chanel
By Zach James
A vast majority of luxury customers are buying far more than they have in years past, with those expectations rising going into 2024.
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","iv":"cb05596b1b275f55cc047e246699de88","s":"e3f3b94cd1c25205"}
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