Retail
June 15, 2023
Global performance marketing company Wunderkind's findings solidify that the online world is the key to the success of any luxury label’s goods. Image credit: Chanel
By Zach James
A vast majority of luxury customers are buying far more than they have in years past, with those expectations rising going into 2024.
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","iv":"ed4239c7b18facb0391669462f1f2413","s":"6b97356767b1d8d1"}
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