Software and technology
June 15, 2023
The “Asnières Immersive” adventure melds past and future, showcasing the maison's artisan roots and the scientific capabilities of the future in a first-person experience for modern customers. Image credit: Louis Vuitton
By Emily Iris Degn
French fashion house Louis Vuitton’s latest activation taps into the power of Virtual Reality (VR).
{"ct":"EjdKHXieFRuuwW48qi8A+0DPamu9wxm6aa60\/FIG0btbny+4iB+UAAyu7+r5uMC5COcH38R3zL8QLirTNBPdAIogRIvXzAkcmLurmwyYnZg4ke0cFQVbfyG\/qskkWPWMo2pmCr2tRxEiSjX01YpwgFbCprlEMhKGgAmsRhVWfMk2JZiBSyURWvxaLP0xMP3CDaYf8MNLSY84neoeKTqNrdgcnNd2yo3ENki+qIOjTVQeurhmXKId08O0IROksRr2b\/uCRJgP\/eY1CPIOLcp2QMhrhifmPFiHTBEHIP9dceLOsNerLFHnnZ9PBhWWfkeavPpzQnZvQpSj1SDcFo2UvumB5gOurF5BI7qsKt6TD\/QR3pq9jKKBu2922Xkvyfggez17vQo3KlliBWT2R4PxIzDdJRnJpWwm+nl0asS\/QL9NvmZJwfDyTanRM10zox1UEkfSLS4286g+M2s91+sM\/SpMpaZiwoKbZtPcpP976bqwSRMjeqo9MqxiWtfi5RhAjZV2ac3XPzshR6dQIX0xP0KAgU66XttkGxRRYFKASJpRaziRUkRofhQzAlrCj0BcTmNsHaIELEqn1efIxYq1vhVSlqH8D85diVYXyJP2GYHyvKMR2\/DlFih\/bIn3QE+2pJa5hBpMPRISHPyYGQCD61D1MbayAghRFRK8gvUoxf\/dB3kGi0q5hpsuyai3N1zQ2TprpHMlqrB6A3DdkONBqL7QSHgtBYjTAm9rsjaixRAXdk5INhfA+1GOZ50InjbmpOJeDhcQq7L1pxqEbq2gr03sfyD8SECjMaIhXRuNx4B3HYu3WM4poEzMTPoc0hdD+5NhC+c5dgpSo7sKxjGFxP8BBr2GdF6ye39PxcddZWLVdZ3UYYfx6k6MeLuy63wTYvgyuiJ3u25NcOw32mYtBCll4zvlUjZwCKvU9091BijA9lddTZoDo10G9zqammT7No6xFm5RvP33HnJS2zOu7eto0FFDQyhr7YbhP6HIDJV5DVcofuORjo0cJdD4HKYuoCkZDV4\/zx2XePO72igX\/OKpc38wfjVsW6\/Z9CbqoAM020AJ+79+aMif0RQjkF7tfY8\/ft4Z16FAD3Zc+Jv3TMVGGmGuAcNpQFNpjyAp2UnMNA0RFVLE\/rbpmHOM7o5S5hufhWREUvZW+inyb02V0T4txKoX17g8iLLj9Hag6ZGI\/37oBbVnxlx+aTw0zYnZCnTNhO\/WLjFVVcZuigrocwtrzQEHsBOQ7VgKx5YAPNvohp+GxFKpH\/SaWhGLLIIwtyoy3Pc0cINhXKTOWXqyvWj0It0qZ8hZDYxs2\/3qtYbO9u6VlgKbtkV02P6hCSz+swDxqdI5HpvfK59rOQaG+l1jrBedOiFD+pA2wCQrJAutowQCxJCOqXp55Iynkiz6v3v9llI3bg9xMCNUIxsLKNba8Dt3hjjkjKOb3uQprhYf\/4g6opFtXaEdlFnJMkOMZjir3OdntCwmZVE4Ig4pak27ZgjlNi4jKW3yTwH\/N2GQ3R7QsFBfy8jLFVOYHXLbEOFMZW9qngzS8XrI5SoV7aJkqFQ\/AZQUzmb7WTNUi3khX\/qoIQJ+fl8g3IcMp8xSrgbNhtByp0WazzXwDbYRqhJwquoFV0VNa381qp9ihNG9HuV58\/EzEk0ceoywvCFDXdCsy8Q6wuxZbngnyNlocHGPnL73vk5\/bGoYa0uxWS+yXs+DXScL9aQn5pbbNzox5Oso6JnB+nNPfzqAk7pmOm5udC2SkILtWrUORCukhoVPc5lniyloVd3bf8jp3qJxZ27lLy1YowOMSItUF6Wmjg7smP6CSz\/whN3r1eEL+9Tjx7F0pGcZyFf2l\/h\/gdBMqK\/+M5mwjKnCTDhSnLagiyZZ8DWFvDsTl4Y2cZCBP50xLmUzv5ve9ZlG2cafYCYeBISJM1gvH6WnwXY4lUauDf9edlSx2GCEOrzOr7jFOtWMvrPebNSoiuSUSdZnucPpTwB+E7SvLReE+FPR7duTP0lbF3Q0vjfOuQfoYPGE85BVGnOOw727P9q9axd02XGKQbKkk4wwYdGGy7iyrdUDXB+pkAqnE2et5LNYGUjdzQ70gV8a+r+twfNp9HS00sQnIee+utcOhYbVlbR5wXibf4OyVj5fKDF9khm8mclp3cTs9Qm9Go+Ime+D9F\/11qD+QSBTfGBUOb3qZp+DFLV9JFAKlzNen+mHLLxUtwYFOAOZMcmditNRRr0jGABuLQ2zc3sq0aGj76QYsXjkC5nNCemqDXJhC3VQAV7CbMI1M8H2\/LoHIeZXCpev6+tWGNAmgWfO0WO6PdUg14daL+Kq0J\/q8mrIC7xxaEQOW7qn5CubX8GPZIvatkYy6ytMRlGc4\/9LAHH6qObrgFaR\/gwRoNOhCgnJxAQ+qEv28NFSNGON5fr3TLjX4RoGwYE2cyReGQdKUmEiH9dmmLtOMQ+oNYHxCVrr8tZjf+zX21tcrLH+1GBMn7dnsF4hUPwv5ulLTQYf25uU86fWw+9bTmUfldrLBaYRZJGN4dj8ONa9y8hwF7siw3cMu9WdjVk1AeAn0xwDwcy68RhaeF0qeOecnYYm53\/IZKC\/e3ef6itam90TmutvZXOSl1Y2V9dDgSr3Yb\/3zp6ovO5gMQiicdKnsQwKKUZ59oDuZ7vUU1GRbllO7mgvSygxVkt8zWJ8Cdx5TNdNbkuJFPS4rBqvJNEfCeBzrFzTyuR64OvFNxfAyRT92SjSH7nPgfQlF01dZEV4gUINlLpp+ZWONW6ApzvAvI4hHNMBcg+7JpS\/\/nlFeuWYdDILl1VqgK369eXKNnl3+D4aXnBB\/VpEYuPe63xNYuez7iatO6P6AaZhTZ+PvIAu5PVmjFfRhH3wQbbZAl7ixcAWuIsYrx8rN6X5ss\/sv3OQ4NOkBLPNXqQuXE1sL8360maEJfxskRKyVwIb9uTz\/0GD0YllZ9f6hCoo2GQFVRyzYnC4C8UqAnSlm6j03AyjRFPDNeg83PGi19CuOlMMbF9VgwiVRZNhyTEvEyn5Rd0u8n020qL6G7BCqCecyaJfjuwisml3\/B+Gq8vOCIMnHI46nL9GT5bCxvFdqmu6RywNovyzdYj9PN0U9fIM3jQhtxLpRFhgRrAMMVDLTUxlR3UbJgISKAc8NpugFp7F6BWnPZg4eeKI\/YqsR5Jm9+pVnFWOH0k0TNPBW6TReQ\/TV7aabfIVWgVQnuaBdll6eDIMf1INs3ACeczkCyagLP5TlATe8LFKrh9+dqCDQK4CYwhUqhyCZP9xscIchhyaWGLZ8tYN8Klzq45Mf4rDTSOduAEydYcMpx79PO0FlWGJ+tyE636HhFyG8A5RGXvp3KdrKYXJHxtyZCFK\/OAIJ3RHDpZaa0yuC8jgpaU1s1Gw\/r6+gcji+x\/VN5sZac\/qYRiM7\/UHqvFih1YfXBOszlRXLweu3eJhA5G\/+O7ixGCYxIHdGvUD\/hYLD0lcqP\/mrztoh9Cc6XSphJixV0JluW1T\/pvJlGTXkaqV31KZypnv9Z4mY\/D89DgM9UnpLLOhlcWUg+BnORTNvbZHmH6LKkiDGCbLE6jyrZQkGsqH1yRzrIXy5M7q0HkoColq0i9cGiCCA1BGOB3ISIplFQ5W3OD+xC7sMi7pRIA\/vj5GPU\/WweaQHFJGN4uLDGzF3MwsB4AMstQnDilzDaCUb8AHL0ix7bOtQZOloQdHbJtc6fR0iwDhhan4jIvnaFBiFGIjdGsLJHXzDZqUNovhL0Eh9psZOBpAmkpcxeIr+Y\/3Aid9G6YEs\/F2jsDhtn5moj4zXRk\/ci1PAb+9XcB6i6M3t6cuzzKEOkB3n9fAVTjV3h9MdLz06JPwDwwotv+P5hKI9rvfvIq9OKtc9kUAHrFeFJBMzwgqrVZAXPudq9t5CBTrLM+ckhlotHhpAYH55BjCaoRPwfZJd0Xbjk+wxaHU5UeieTdzGYBCa05wk+bNg3EUMmXHS9SCoC\/BPnF5FgEqXO2Vd0ae8ME3piLkejsByf192NrVjXFFG8e3f67mC7Ve314LbbrnZlP4bRnSFe+OjN11k7Huk1uAZICtbmxPKUzpLxSlBnbhuOM81TsKX9PNNOItFF\/6j7erDwnTciUvESDg1i6f9O+\/TbrQrn25Q8+WUWWeu6rOtD7Lh47ycwTSMdUrYeTxZFKyiC1uVeRhrpuXuiPF79G1LOR09T9AF+Or5HcJZd+eAOsK9zz8Ysluq9Ml5xDP8PFWGh0HIFFJf6lV\/SJRiOOvdf1AXfzDJHVQBoXfnk4EmWmwj+EWXasqGuUloz+CbKFxzwNrc9\/IpOt5Uxf9v5Jxih0cocK3qPTM5NkYvatRhgmYdhoVO1jkLIC4VLQQku9OTgipu6U9rKoKhzk+8zIVRS5iAVl03Ko2bfgqDGAd\/mqZY1GqNtz47+jDBNbtc5GOiDp9OF0pfR8fvLN4zhYp9l60VtY0\/J7reFPqOvr8v0YsR4puSeSy9qmkSf9HsSwblBTaa6J+uLhkWAgxxUgHSXFPlyyFTYA0rBGi0C6WtW\/kxVJ8i3kjCHLZAb0n0bj0aDqp5JS2qtvpNTu+kYDFG0xrcG9Dk7y\/fd2w3FqeyUZrmur+H036Y1Zwj2HnJQ59Qxc\/utqi6yUIGQ\/9pjU0Guy1FL6eP0BDnFb2F6rxHkoy00u+QEe0TqeAZo0OWmiVL6eQ0SD\/eC\/HosiLXixsDl3+GSGgglu1LYzGLPQq6B7tgW3eVHc1eJLQ8Wwzgmc539NO0dg58fi6y0ZkAXUh+PdNNk2wZ7noCQ5Ed+NeGwXVvPINVdImPK8vY1jRdCHAScgQLhg4qhPiVNvzJHDCuoiV5fLjtLcjXcGAKmbcAQBZEGKY56Uo9glma3L1Nf0Yb+FJIxeY\/o1Av2dMJI\/mJfWDsOQoxoAQAZ6lO653Eo8MwheE2S9J6\/TpccT2lUq2mohHavEfSGIPmvXVJ4ARb9o9tZve1ezKafpV\/FR23jZ4bp8Py\/VUpeHr7PVdJOtaqbJBgwE9ednkwQOOCVsoFP\/bhaMoLyOSL98vI1HMOUSmeLbchUV0Iwnv9rZa1dVjftzoSNnIhwIlXRwqW2w2orSko6msTimi3YwtLcBdZll5n66ZWnZuG2TifTUY0XffTEIIB8l8+cFSgaYZKgqodcf0qAYKB1KdArqPzkCsKW6bMnO2KkSx+RaHkSRDHfS\/6OQCDl2\/PQIvLXEy0t1k3gzcz\/YQq\/Ydd3JFe\/pPotxmRRZQt0GbrP6ikcypgeb6pGth+s77YtDeYPP+paSqZ\/VWNPmYDZr30ZyeC+6BNVgnakAbotHQNmBUU4WZYpgLLXqzYJsk5qUFbxy3ZEOPNSur2mdesU5ER48Z4iFX\/6FlY4zpCPXjulNO5Xhq\/oRloYhAEIPsywdLHyLcPyXWjBxzaeG\/LUIAbEGenEDOUjv45l8Wa9vEX+TJo2VH\/XMIn0mrj42JXggjopvLVxeKI3bmaMsyox7OcTtz4\/y0p+QnBnUxdmuIlDiAVdpTcjVu2F7GyMTTvb0M+29XM0e7w523gej0q6RKi8YhLYA3YMUZcCpwp6sLUVeeBhLPINrBQ5qi9i5LX+OKQ0+bHnEQUBtn2m5lYDijOJOoK4ZqO\/m2Ud0HvXCefR5serWhSbTKpdjJy232m3WcDmWJAUbWGjq0MIBVmwOIYubcRr7kXb5TzI8F9\/g+SVqVYzYQrmQwkbKASTRZ5Ql8YlKdGkjL7PvP42Ydyv8RKQlDDByuQ4fUUb4tNbrwM0ZuS34t4RfYfiidmPyWklH16Jq5HKXwRqPWzliDoK2UJJIKEZPWI2vyfoV7nOtwZfV67JEXp5+XM5FHY4rg4QlQpilpIBUq\/pmG1peyyJERHtpJe4yutHvBJImk3EbydBsR\/THZ+csaTJdhQc0r8d0QpB4Yd\/7fZIt0zLKx8jhi6wtSDanqDmOy7Tlk+CyT8gNpaBijprnYn9vtfK2RgO\/z7I5jYR9hu23drqBKu0w5T03b\/JiVlN2zyUH2bLC93Essmwp5DaXNSqr7foh\/7bQwWtAi19uDJN4zdnLo5sYcCfcECwZ1lmCHLZVWSerRD1qcYQVa9peB+ZTbnoF0QfucQDAPx6oIVJX\/cfQ9I+DY9Fg7g\/FOhzCIop85mDfrWobAFKQBd4jA2J3AlFfhgPMjmad7T4dJglNN23\/IMzDNGfhc1tG\/Lo4stucUrByyE3BFNsl5fFosYSsWXYeLK+d1UKUbySO27FTR\/ls+hNd\/5yONvmXiLzCcxKdxJ2i\/VWW1fB3FTrZ7scSVQmGk1+UNRMBPgcmovQBIeZUPW9P0IZAaJ+RzcgWWFkZ7Qw8Df8PM2VCcgW9ICBrinPr+8tYGBxSEGhYSFO1HNPLUQppvWu6ii047IO0RUQhShLxFYaVO5vbEIBq5IMulTvyOWU\/m\/LMRILTMA5Y4y1dKgu3e+tI3cT9VTYVAq7eh5fi4FlmWrmqgDNHjwSK2\/cMURbv19QR2QmPNjA2Ub8FzAHXUgyopx4JYTiXD2PHctvej65BMzh9yR\/FBaYkcdlqq3hrEUEnl4TAcm9mnODle\/o+t+TgdUCHheMh8t+zNZc2C8nvw3vbJRV09yArDjohLHTZ2hBedN+O944GLvV1AJPQ3tdl\/ve7iVeRgmIPf6psaKv4wr+PzHU7omXUgXNOSBk8RtrQFxjC0UYyKKmNCG6BAh4g83VVvMkZ6FcgJjP7ic2NbdwzSnmxsV+h\/A4OT0fruIK2aIXNRgxcnQ6Ade9z1S8z+9xOm296Eu1P4TjXAIgiIDJEggivY2Y5K5j1WGVJHDwSSQee2sFoNOvG\/4x778IC7QdeOPVuOtl\/bdlaR8VbnVrvZSMqxasM3jM43s3gpyFtvS28UmyfiUl0u7avatfhZFaemWK3UvXdASvJhiENTkThtV+5H2seyxzv4IXb6OExgXSlpDIea9VKH8cdAKVLBvwc1hARRIph+4JJ+5\/esELEF9R77sa+yUxfgQycekocp\/b3xrApXnqbh\/sVxH6S9wO9W2EGrQwQkcNYCVzGgM9AxTASBfKm3j61PXhbdFikSOCBrmpoUXumtrs5JntWVmcnO6DAGmTbX4p+PL1VFJVZjRGeXdvwG2CJjQNJi4dQ\/QZefLCQMM1\/1x9Yrht4tG5JuphPqBP+1R3i068ds\/YI\/IWPltAVSHwpa3uDobKeM\/Sgmp7HYAH+i75PtJ4Du3oa\/+Z2\/PW\/61LtNIRQh1OCpT1OMvy3HiDLR27G+pLE2mMSFKgQtMmMr6H+CiHmvX9uy\/oQHTG12T0tekLv24A954g4cAmCrJl0ePyg4amhkL3+HNTbsyLfkXWlGR\/WtzgmQGrcHQKG8CbqBSUaVmTMXXu\/sy8ErS6gfPAmmSvWXoaUnVF7vrBavpDEFzAeHuPalsM7XCTvE5yeZQhm0aX1cBs2MUxXWu8eQtwOM86SEza9zNnjttW3U8EIgj6wGNHI1u4WgAd1\/k8fRwE3Fc1URiRSVn8KRMqEj3g53oFuTvW+zmb7A6xkQwtCQWnNBF0OVrWebm7ymvRW4Bhj+mcVGWalYZas0mN+mHPZIePcUwB07A0U5vsxmPnvnwU0oxzq6m5bd985lXN5VqeO1kt++6GYPhlqz9RcDQQ9CmA0QMaunPgZgPEs3BcWWb9jRjzvY+YPQSeMciYETnc\/\/nc2dOKLFJH2lK3SPOxcZ8y6h5wvpCDYgIk8sfvHTVnJr8hSEx26jqK4hot1AyFyBR\/DGwFLo24xn4mr9tust5NEBkEZq9CxIeFp24GNyAiEYgEMA8HN86tei928GqGTyIvxMs6FzueVDx8KWaqBODtnsICi8xZoKKe64DZWgmKFILSc0n5xbtwWjdxZUDWCT89nLt\/hX5sQfwDcqMnp12uhBheylesIkJ07MX3chRSQzYlY6QOmhaRaGI9FKKB1PH7C9YoRk1e2Zyua8O2IxmLeQD0\/15hCko6azJ+H\/ePXBih80XMXSRy6rS3nVQzpbaE1hGgRydUETaCprTBynUxMj+DNpgnrLLaAZtErSIVwvOcE8nR0Ni\/8SuPMUhNcAZMcz0Mecmd8K\/B\/l2eaSFFVrKhKvv9+gEpuepTECg7rh1Frept6Pgv0Rw+\/6ChTJ32+KAjQHOAhHCuRaS2xTa0ZOmB3uKScHjBshLo2wk2H0AQwpQDG5BipLjvuLhDTBvpDO0Of2jZkC+SYFQM9I4LY0iFIN0j7bEWbiU9ZeGCB70NX7EQrud+J0sDO6\/HL5U6Dtr2lARXYfOaDvKipSDH8bXOrywnZ2inpTdkZKMHnpGJ1yXDkYu6ihehGdgfQXj3qAuKufBBaMe2Z1V2sXwmRja8jeZv7DjHpvZUov\/TYybQRKWKGNakLGapkYEjTYY1FRvLK5H9ff20W14VhmCED6KBPSU945cps5dcFAL54BeLULd2dqm6aQP7COd8P8IQLDV+tEMgUGnQ5HOMujvaOV\/XmOGGSdFSb+wU9eiHTdjJuSUtiX8X32n0H\/NKnH2YuYwpeVyYXPudqeTH0YDCtHSkcOXSsF9lcyOwnrypFzeS1rwcj76Y2xLkmxRlh6556+VZkEQFJDV2EVVZK3vTJc25T\/aWyiIH2p1LrksipV5uUV3u3HRwe7lgCC3CJim7gh2HC3OCGjipH\/QrebTWrMjxZh7dwBdvbVfd47I7r3csjJTQ+lQMhtPFnmiXSz9E+i4+NZxtfV6IQdRscvuH2rMbNMSzIYzmSVAANQ582YT78w9wnMYyWs7X8KKRUinXADkk6ArIldmQwGwucNA2LjeJj28O6lo7xzc9yf2VIO2JRTCg9ji3Gzj17anuPw1l6HiW+nL\/LaGBB+3LsXVy3amByM0KtkfChO\/sD1TD3gweff1rQGWMkj528lVPDnwxaLNa83egWqgWeXJFSXl0Z4E0TVJSLTvsz\/ghiJwENpdagug154G7OeamqmtFvheVc+0iPdJoEBintyzcGR9m9NtButAQ0DlvIQaWBPMEPnVKKvJB0dfe0+8GvaJYXVMTZGh8IhV+IctGE6RSkWwvtNBwUGO+\/4Wh6BC7kCp7yHsvIKjYUJbPYye8LTee2gaGwBxT3GySbDgviuIjY1MInJjhKzjq6l5d2TFWlYgt4kItdCAdzhr4IlMdIw8m+oVDLMdSzH0fhDRgZY66hggyksoZ4mbyEk\/9gtbrJhDBx0nqYN+63f3CLY7KdE","iv":"d7d2ee0d2b5b237f86c21bf7fe1edb17","s":"0d301bcffe59ac71"}
Share your thoughts. Click here