Retail
June 15, 2023
Global performance marketing company Wunderkind's findings solidify that the online world is the key to the success of any luxury label’s goods. Image credit: Chanel
By Zach James
A vast majority of luxury customers are buying far more than they have in years past, with those expectations rising going into 2024.
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","iv":"9bfa6b60df1eaa79d9d164852fdff7e7","s":"6f0b9dfbc0ca6ce4"}
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