In-store
June 24, 2014
Video still from Brioni's "Su Misura"
By Sarah Jones
Italian fashion house Brioni has created a digital component to its made-to-measure tailoring to help consumers visualize a completed custom look.
{"ct":"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","iv":"bda1eda64e1c4a32186e43188419950f","s":"2217666557a9738b"}
Share your thoughts. Click here