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Commerce

Bloomingdale’s plans hefty investment to strengthen ecommerce strategy

January 5, 2011

Bloomingdale's Web site

 

By Peter Finocchiaro

Department store giant Macy’s Inc. is bolstering Bloomingdale’s ecommerce presence and plans to add hundreds of new employees as part of an ongoing strategic initiative to connect shoppers more seamlessly across all sales channels.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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