Swiss watchmaker Jaeger-LeCoultre is using a realistic approach in its new advertising campaign to connect with consumers on a more intimate level.
The “Open a Whole New World” campaign features a number of real-world individuals with careers in a wide variety of industries. By sharing these personal stories, Jaeger-LeCoultre is showing that its products are attainable and compatible with a many different lifestyles.
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","iv":"c1c31d9be231f322c9beb8da3c3d0b79","s":"98cf7de328fd3f12"}