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Research

Instagram advertising shows strong potential for luxury brands: L2

July 2, 2015

#NYFW has more than 1 million mentions on Instagram #NYFW has more than 1 million mentions on Instagram

 

By Kay Sorin

Since advertising was first introduced on Instagram in November 2013, the social platform has shown an immense amount of growth and effectiveness that can easily be harvested by brands for their own advantage, according to a report by L2.

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  1. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  2. Diane von Furstenberg named Icon in The Time 100
  3. David Yurman selects finalists for inaugural $50K design grant
  4. Ralph Lauren turns to TV to spotlight Olympic fashion
  5. Aston Martin loops Breitling in as global watch partner
  6. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
  7. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  8. Qatar Airways, Art Basel kick off partnership in Doha
  9. What real-time branding means for luxury brands
  10. Givenchy aims for product longevity with anniversary lipstick case
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